The No. 1 Reason Companies Give up on Inbound Marketing (and How to Stick with It)

Inbound marketing comes with tons of benefits but being a quick fix certainly isn’t one of them. In fact, the top reason companies are likely to give up on content marketing is due to the length of time it takes for the benefits to kick in. Inbound marketing is a little like gardening. You plant seeds in fertile soil and then you have to nuture them and keeps the weeds away as your flowers grow.

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