ADVICE GROUP

Core ABM

Madison Logic | September 14, 2022

Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced the official launch of its new ABM Success Series. The collection of customer-led webinars, testimonials, and events showcase how B2B marketers from leading enterprise software organizations leverage research and insights to implement effective ABM strategies that yield higher conversion across the sales cycle. "Today's most successful B2B marketers understand t...

Account Based Data

Klevu, Klaviyo | November 11, 2022

Klevu, the global leader in artificial intelligence-powered product discovery technology for digital commerce today released an integration for Klaviyo, a unified customer platform that provides data-driven marketing tools – including email and SMS – for e-commerce businesses. The integration allows ecommerce businesses using Klaviyo the ability to connect search terms to shoppers to display automatically curated products in email and SMS campaigns, and use search and product data in...

FeaturedCustomers | April 07, 2020

Today FeaturedCustomers released the Spring 2020 Account-Based Marketing Platforms Customer Success Report to give prospects better insight on which Account-Based Marketing Platforms would work best for their business according to real customer references. The highest rated vendors according to the Spring 2020 Account-Based Marketing Platforms Customer Success Report are: Market Leaders – Demandbase, 6sense, Engagio, Lattice Engines, and Terminus were given the highest “Market Leader...

Buyer Intent Data

Bombora, Neutronian | January 04, 2022

Bombora, the leading provider of B2B Intent data solutions, has placed second overall in Neutronian's Beta NQI™ Transparency Ratings. Data stewardship is one of Bombora’s core values, and its flagship Company Surge® product is built on an ecosystem of quality, collaboration and innovation. “Leveraging data across marketing use cases is more important than ever, and as privacy concerns grow, transparency is a key differentiator for our customers,” sa...