Equiventas Pvt. Ltd.

Buyer Intent Data

Bombora | May 30, 2022

Bombora, the leading provider of B2B Intent data, today announced that it has launched a native Salesforce app that makes it easier than ever for Salesforce users to access Bombora’s Company Surge® score and take action based on those insights. Bombora customers have relied on a successful Salesforce integration for several years, and Salesforce users have had access to Bombora Company Surge® scores that show them which of their target prospects and accounts are acti...

Account Based Data

Demandbase | June 04, 2021

Demandbase, the B2B go-to-market leader, today announced the release of The Clear & Complete Guide to Account-Based Experience. Written by Jon Miller, chief marketing and product officer at Demandbase, the book goes in-depth into everything industry leaders need to know about ABX. Miller has filled its pages with clear direction and wisdom from his decades of expertise in the B2B space, first as co-founder of Marketo and then as co-founder of Engagio, which was acquired by Demandbase in 2020...

Core ABM

Demandbase | May 18, 2022

Demandbase, the Smarter GTM™ company for B2B brands, announces that TrustRadius has recognized it with four Top Rated awards. Demandbase received the honor in the Account-Based Marketing (ABM), Intent Data, Market Intelligence, and Sales Intelligence categories. This is the second year in a row that Demandbase has received TrustRadius' Top Rated awards. It's a testament to the way in which its technology scores high with customers for its functionality, ease of use, and ability to ...

Account Management

Transmission | September 02, 2021

Very recently I wrote a piece that talked about embracing growth and change (whilst ripping off the late great David Bowie). In it, I talked about how much has changed since opening our first US office two and a half years ago, not to mention since I was employee no.4 at Transmission (then Pulse) back in London. Now, just a few months later, Transmission has won a B2 ANA Awards for Large Agency of the Year. For those of you who read my last piece, I a...