Prudent Pedal

prudentpedal.com

Prudent Pedal is a Chicago-based management consultancy that helps B2B firms transform marketing to set smart growth strategies in motion. We build the processes, tools, metrics, people, and learning culture to deliver exceptional performance and growth with purpose. We do this by - Transcending the organizational and cultural roadblocks to growth inherent in most professional services firms.

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Account Based Data

KLAVIYO AND SHOPIFY ANNOUNCE STRATEGIC PARTNERSHIP

Klaviyo | August 03, 2022

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Klaviyo, a leading customer platform, today announced a product partnership with Shopify Inc. (NYSE, TSX: SHOP), a provider of essential internet infrastructure for commerce. Shopify is also making a strategic investment in Klaviyo to build upon the long-term collaboration between the platforms. As part of the partnership, Klaviyo will now serve as the recommended email solution partner for Shopify Plus, a plan for merchants with higher-volume sales that offers additional function...

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Account Based Data

INVOCA RAISES $83M SERIES F FINANCING, INCREASES VALUATION TO $1.1B, AND EXCEEDS $100M RUN-RATE REVENUE

Invoca, Silver Lake Waterman | June 20, 2022

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Invoca, the cloud leader in AI-powered conversation intelligence for revenue teams, today announced an $83 million Series F equity financing at a valuation of $1.1 billion. The new capital brings the company's total equity financing to $184 million. Silver Lake Waterman led the round with additional new investments from Hollyport Capital, Kingfisher Investment Advisors, and Fenwick & West, along with participation from existing investors Upfront Ventures, Accel, H.I.G. Capital, and Indus...

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SENDOSO LAUNCHES NEW FEATURES THAT ENABLES MARKETING, SALES, AND CX TEAMS TO APPLY ABX STRATEGY TO FULL REVENUE FUNNEL

Sendoso | July 22, 2020

news image

Sendoso, the leading Sending Platform and leader in Account-Based Execution, today announced the availability of several new features to help B2B businesses flourish in a world where ABX is the answer to successfully engaging with prospects and customers along the buyer’s journey. In the new normal, delivering the most revenue and ROI requires marketing, sales, and CX teams to work together to collectively drive a cross-functional account-based strategy. This is only achievable with...

Read More

TERMINUS CHARGES INTO 2020 CITING RECORD GROWTH

Terminus | February 19, 2020

news image

Terminus, the #1 customer-rated account-based marketing (ABM) platform, announced more than 50 percent quarter-over-quarter revenue growth in the second half of 2019, positioning it to become the dominant force in B2B sales and marketing software. By the end of 2019, Terminus grew to more than 210 employees through the acquisition of Sigstr, adding an Indianapolis office to its existing Atlanta and San Francisco locations....

Read More
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Account Based Data

KLAVIYO AND SHOPIFY ANNOUNCE STRATEGIC PARTNERSHIP

Klaviyo | August 03, 2022

Klaviyo, a leading customer platform, today announced a product partnership with Shopify Inc. (NYSE, TSX: SHOP), a provider of essential internet infrastructure for commerce. Shopify is also making a strategic investment in Klaviyo to build upon the long-term collaboration between the platforms. As part of the partnership, Klaviyo will now serve as the recommended email solution partner for Shopify Plus, a plan for merchants with higher-volume sales that offers additional function...

Read More
news image

Account Based Data

INVOCA RAISES $83M SERIES F FINANCING, INCREASES VALUATION TO $1.1B, AND EXCEEDS $100M RUN-RATE REVENUE

Invoca, Silver Lake Waterman | June 20, 2022

Invoca, the cloud leader in AI-powered conversation intelligence for revenue teams, today announced an $83 million Series F equity financing at a valuation of $1.1 billion. The new capital brings the company's total equity financing to $184 million. Silver Lake Waterman led the round with additional new investments from Hollyport Capital, Kingfisher Investment Advisors, and Fenwick & West, along with participation from existing investors Upfront Ventures, Accel, H.I.G. Capital, and Indus...

Read More
news image

SENDOSO LAUNCHES NEW FEATURES THAT ENABLES MARKETING, SALES, AND CX TEAMS TO APPLY ABX STRATEGY TO FULL REVENUE FUNNEL

Sendoso | July 22, 2020

Sendoso, the leading Sending Platform and leader in Account-Based Execution, today announced the availability of several new features to help B2B businesses flourish in a world where ABX is the answer to successfully engaging with prospects and customers along the buyer’s journey. In the new normal, delivering the most revenue and ROI requires marketing, sales, and CX teams to work together to collectively drive a cross-functional account-based strategy. This is only achievable with...

Read More
news image

TERMINUS CHARGES INTO 2020 CITING RECORD GROWTH

Terminus | February 19, 2020

Terminus, the #1 customer-rated account-based marketing (ABM) platform, announced more than 50 percent quarter-over-quarter revenue growth in the second half of 2019, positioning it to become the dominant force in B2B sales and marketing software. By the end of 2019, Terminus grew to more than 210 employees through the acquisition of Sigstr, adding an Indianapolis office to its existing Atlanta and San Francisco locations....

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us