seoClarity

Core ABM

Anteriad | April 04, 2022

On March 31, MeritB2B announced rebranding as Anteriad at their annual PowerB2B Growth Summit in Austin, TX. It aims to position itself as a trailblazer in B2B marketing. The name Anteriad means ‘pointing forward’, a correct representation of the company’s forward-looking approach. The new branding emphasizes the company’s positive momentum. “Anteriad is a company that’s ahead of its time and ahead of the market. Our positioning di...

Buyer Intent Data

Bombora | September 19, 2022

Qualified, the pipeline generation platform for revenue teams that use Salesforce, announced today that its work with Bombora has enabled it to roll out the next generation of Qualified Signals, an AI-based product that surfaces the buying intent of a B2B company’s target accounts. In addition to first-party website engagement Intent data—like pages viewed, human and chatbot conversations, visitor recency and frequency, meetings booked, time on site, and more—Qua...

Core ABM

TechTarget | July 22, 2022

TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services, today announced that it has been recognized as a Leader in Account-Based Marketing (ABM) by Quadrant Knowledge Solutions, a leading independent global analyst and consulting firm. Quadrant Knowledge Solutions’ SPARK Matrix™ – Account-Based Marketing (ABM) Platforms, 2022 report includes a detailed analysis of the global market regarding short-term and long-term growth opportu...

Account Based Data

Business Wire | May 12, 2023

ClearEdge is pleased to announce the expansion of its executive leadership team, welcoming Lenore Convery as SVP sales & marketing. Lenore brings nearly 30 years of sales and leadership experience as well as deep expertise in building customer-centric strategies to ClearEdge. In her role, Lenore will be responsible for setting and overseeing the company’s overall sales and marketing strategy, as well as developing a plan for scalable growth. “I am thrilled to joi...