Consulting services Accenture has acquired Yesler, Bolstering its B2B Marketing Services

Financial details of the acquisition were not disclosed. The deal adds account-based marketing, customer advocacy, sales enablement and marketing automation to Accenture’s current offerings.  Accenture’s acquisition of Yesler follows its purchase of Ideoclick earlier this year, a cloud based e-commerce optimisation software that sells on Amazon.  Yesler is based in Seattle with over 400 employees worldwide, including offices in Philadelphia, London, Toronto, Singapore, Portland and Oregon. Some of its clients include Amazon, Claris, Google, Salesforce and SAP.