RingLead Launches Account Based Marketing Solution for Salesforce and Marketo

RingLead today launched an account-based marketing solution for Salesforce.com and Marketo users. The solution is designed to ensure that the most important leads are pursued, directing target account alerts to sales teams, and making sure multiple reps aren't calling the same contact in a database. It instantly finds contacts associated with accounts from public sources in real time and presents them to reps with the information needed to reach out to them in an outbound call or an email campaign. It can also identify account-related leads and records to quickly surface previous or concurrent work done with an account.

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