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6Sense

6sense.com
6Sense
6sense is on a mission to revolutionize the way B2B organizations create revenue by predicting customers most likely to buy and recommending the best course of action to engage anonymous buying teams. 6sense Revenue AI is the only sales and marketing platform to unlock the ability to create, manage and convert high-quality pipeline to revenue. Customers report 2X increases in average contract value, 4X increases in win rate and 20-40% reduction in time to close deals. Know everything, do anything, with 6sense.

C-Suite On Deck

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Q&A with Latane Conant, CMO at 6sense

MEDIA 7 | July 17, 2019

Latane Conant, CMO at 6sense has always been keenly focused on leveraging data to ensure marketing programs result in deals, not just leads. At 6sense, Latane helps sales and marketing leaders increase revenue by tapping into the power of predictive intelligence to uncover buyers who are ready to buy. MEDIA 7: As a child, what did you want to be when you grew up? LATANE CONANT: The first thing I ever wanted to be was a lifeguard and swim coach. When I was 5 years old, I joined the swim team as one of the youngest swimmers. At 13, I was too young to be a lifeguard so I begged them to create a “JR lifeguard” position. This was essentially deck swabbing and towel service but I didn’t care. So they hired me and called me “young jedi”. The head lifeguard loved to play jokes on me. One time he gave me a ruler and said every deck chair needed to be 10 ¾ inches apart. There were 50+ deck chairs, but I went out and started measuring. Finally, after a few chairs, they called me over the loudspeaker to come back to the office and we all had a big laugh. Another time they took me down to the filter room, which was underground and pretty spooky. BUT as a young jedi, I had to learn how the system worked. We descended under the deck and I climbed a rickety old ladder to look down into the pump. Another lifeguard in scuba gear was waiting underwater and jumped out of the filter tank and scared the bejesus out of me! Once I calmed down I thought it was pretty hysterical! My role could have been seen as pretty mundane - bathroom cleaning and towel folding - BUT I loved the people I worked with so much. I worshipped the lifeguards and swim coaches! They kept me on my toes and in stitches all summer, so it’s still one of the best jobs I’ve ever had. I finally graduated to teaching swim lessons, with a focus on kids who did not swim at all and were afraid to go in the pool. Nothing was m

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Events

Related News

6SENSE PREDICTIONS AVAILABLE FOR MARKETO ACCOUNT-BASED MARKETING

6sense | September 29, 2016

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6sense, the industry's leading predictive intelligence platform for B2B marketing and sales and a Marketo LaunchPoint partner since 2014, announces additional capabilities to integrate 6sense predictions into Marketo's new Account Based-Marketing solution. The combination of 6sense with Marketo ABM provides B2B marketing and sales teams with the ability to target accounts in active buying cycles. With 6sense scores and buying stages integrated into Marketo, joint customers can crea...

Read More

PGI TO TAKE THE STAGE AT SIRIUSDECISIONS SUMMIT 2017 WITH 6SENSE

6sense | May 08, 2017

news image

Join 6sense and PGi, the world's largest dedicated provider of collaboration software and services, at SiriusDecisions Summit on May 16, 2017 at 11:15 AM to learn how PGi's marketing and sales teams are making an impact across the entire organization. Through partnership with 6sense and employing a full funnel activation strategy, PGi has the ability to identify active, in-market buyers, reach them at the right time and ultimately measure and attribute its success and impact. The session...

Read More

6SENSE ANNOUNCES AGENDA FOR PREDICTIVE INTELLIGENCE SUMMIT B2B ESP

6sense | May 05, 2016

news image

6sense, the industry's leading predictive intelligence platform for B2B marketing and sales, today unveiled the agenda for its annual predictive intelligence summit B2B ESP. The agenda includes a speaker roster of sophisticated B2B marketers and marketing and sales executives charged with revenue growth for some of the largest B2B enterprises. The summit will take place on July 14, 2016, at the Four Seasons Hotel in San Francisco....

Read More

DIGITAL TRANSFORMATION AGENCY MIRACLE – WE ARE HERE TO SERVE

Miracle Digital Hong Kong | Digital Transformation Agency | January 21, 2020

news image

We are glad to announce Miracle – Digital Marketing and Transformation Agency Hong Kong is here to serve. The essential challenge now lies in Hong Kong enterprises’ reluctance to transform themselves into a digital organization – with barriers being organizational as much as psychological inertia. So just how important is digital transformation? Digital transformation can boost the bottom line by more than 50% over the next five years for companies that pu...

Read More
news image

6SENSE PREDICTIONS AVAILABLE FOR MARKETO ACCOUNT-BASED MARKETING

6sense | September 29, 2016

6sense, the industry's leading predictive intelligence platform for B2B marketing and sales and a Marketo LaunchPoint partner since 2014, announces additional capabilities to integrate 6sense predictions into Marketo's new Account Based-Marketing solution. The combination of 6sense with Marketo ABM provides B2B marketing and sales teams with the ability to target accounts in active buying cycles. With 6sense scores and buying stages integrated into Marketo, joint customers can crea...

Read More
news image

PGI TO TAKE THE STAGE AT SIRIUSDECISIONS SUMMIT 2017 WITH 6SENSE

6sense | May 08, 2017

Join 6sense and PGi, the world's largest dedicated provider of collaboration software and services, at SiriusDecisions Summit on May 16, 2017 at 11:15 AM to learn how PGi's marketing and sales teams are making an impact across the entire organization. Through partnership with 6sense and employing a full funnel activation strategy, PGi has the ability to identify active, in-market buyers, reach them at the right time and ultimately measure and attribute its success and impact. The session...

Read More
news image

6SENSE ANNOUNCES AGENDA FOR PREDICTIVE INTELLIGENCE SUMMIT B2B ESP

6sense | May 05, 2016

6sense, the industry's leading predictive intelligence platform for B2B marketing and sales, today unveiled the agenda for its annual predictive intelligence summit B2B ESP. The agenda includes a speaker roster of sophisticated B2B marketers and marketing and sales executives charged with revenue growth for some of the largest B2B enterprises. The summit will take place on July 14, 2016, at the Four Seasons Hotel in San Francisco....

Read More
news image

DIGITAL TRANSFORMATION AGENCY MIRACLE – WE ARE HERE TO SERVE

Miracle Digital Hong Kong | Digital Transformation Agency | January 21, 2020

We are glad to announce Miracle – Digital Marketing and Transformation Agency Hong Kong is here to serve. The essential challenge now lies in Hong Kong enterprises’ reluctance to transform themselves into a digital organization – with barriers being organizational as much as psychological inertia. So just how important is digital transformation? Digital transformation can boost the bottom line by more than 50% over the next five years for companies that pu...

Read More

Resources

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The 5 Use Cases of Predictive ABM

Article

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Account-Based Marketing: From Idea to Implementation

Article

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5 Essential Tools for Your Salesforce Account-Based Marketing Cloud

Article

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Founder Q&A: Predictive Powered Account Based Marketing

Article

resource image

The 5 Use Cases of Predictive ABM

Article

resource image

Account-Based Marketing: From Idea to Implementation

Article

resource image

5 Essential Tools for Your Salesforce Account-Based Marketing Cloud

Article

resource image

Founder Q&A: Predictive Powered Account Based Marketing

Article

Events

C-Suite On Deck

Responsive image

Q&A with Latane Conant, CMO at 6sense

MEDIA 7 | July 17, 2019

Latane Conant, CMO at 6sense has always been keenly focused on leveraging data to ensure marketing programs result in deals, not just leads. At 6sense, Latane helps sales and marketing leaders increase revenue by tapping into the power of predictive intelligence to uncover buyers who are ready to buy. MEDIA 7: As a child, what did you want to be when you grew up? LATANE CONANT: The first thing I ever wanted to be was a lifeguard and swim coach. When I was 5 years old, I joined the swim team as one of the youngest swimmers. At 13, I was too young to be a lifeguard so I begged them to create a “JR lifeguard” position. This was essentially deck swabbing and towel service but I didn’t care. So they hired me and called me “young jedi”. The head lifeguard loved to play jokes on me. One time he gave me a ruler and said every deck chair needed to be 10 ¾ inches apart. There were 50+ deck chairs, but I went out and started measuring. Finally, after a few chairs, they called me over the loudspeaker to come back to the office and we all had a big laugh. Another time they took me down to the filter room, which was underground and pretty spooky. BUT as a young jedi, I had to learn how the system worked. We descended under the deck and I climbed a rickety old ladder to look down into the pump. Another lifeguard in scuba gear was waiting underwater and jumped out of the filter tank and scared the bejesus out of me! Once I calmed down I thought it was pretty hysterical! My role could have been seen as pretty mundane - bathroom cleaning and towel folding - BUT I loved the people I worked with so much. I worshipped the lifeguards and swim coaches! They kept me on my toes and in stitches all summer, so it’s still one of the best jobs I’ve ever had. I finally graduated to teaching swim lessons, with a focus on kids who did not swim at all and were afraid to go in the pool. Nothing was m

Read More