AB Tasty

ACCOUNT BASED ADVERTISING

Marketprimes | August 02, 2021

Account-based research and research advertising Software Market 2020 provides a complete assessment of the current market conditions, investment plans, production and consumption, pricing trends, and market player, region, type, and application analysis, among other things. Custom surveys are added based on your specific needs. According to market research assessments, account-based advertising software will grab a considerable reward portfolio by the end of the projection period....

ACCOUNT BASED EXECUTION

Contentgine | January 24, 2022

Contentgine® (www.contentgine.com), the world leader in content-based marketing, announced today that it has released an analysis of the target account lists (TAL's) utilized by a sample set of customers, and that analysis has yielded three surprising results. Specifically, the company's chief data scientist, Ben Luck, ran a series of trials utilizing Contentgine's TAL's to supplement the TAL's supplied by three customers: a cloud communications company, a ...

CORE ABM

Uberflip | September 30, 2021

Uberflip, the leading cloud-based content experience platform (CEP), today announces new capabilities that provide deeper insights into the buyers that are consuming your content, and more flexibility in how you can leverage apps within the platform. Enrichment, an enhanced offering within Uberflip Analytics, provides customers with a level of insights that has never been available before. While customers could always access powerful content engagement and performance analytics, t...

MOI Global | June 19, 2020

B2B agency MOI Global has acquired specialist account-based marketing agency ALIAS Partners. The acquisition promises to ramp up the two agencies’ shared belief in insights-led creative strategy, and will merge the considerable ABM forces of both agencies, enabling MOI to use its fully integrated, global scale to strengthen and expand the proven account-based experience (ABX) methodology of ALIAS. MOI’s capabilities in digital and data intelligence, as well as its existing ABM...