Adigma

CORE ABM

Demandbase | February 15, 2022

Demandbase, the Smarter GTM™ company for B2B brands, today announces the launch of its Account-Based Experience (ABX) Certification. The company has a proven track record of educating revenue teams through Demandbase Academy, having certified more than 7,000 professionals for completing its Account-Based Marketing (ABM) Certification courses. Now, with the addition of this new ABX Certification, Demandbase pulls back the curtain on the future of ABM and B2B go-to-market. The course leads p...

BUYER INTENT DATA

Bombora | May 30, 2022

Bombora, the leading provider of B2B Intent data, today announced that it has launched a native Salesforce app that makes it easier than ever for Salesforce users to access Bombora’s Company Surge® score and take action based on those insights. Bombora customers have relied on a successful Salesforce integration for several years, and Salesforce users have had access to Bombora Company Surge® scores that show them which of their target prospects and accounts are acti...

CORE ABM, ABM ACCOUNTS

TechTarget | December 21, 2022

Contents 1. TechTarget’s Data-driven Marketing and Sales Excellence 2. Leveraging the Power of Purchase Intent for Your Go-to-market Strategy Purchase intent data provides in-depth analysis into customer behavior, taking companies one step closer to making a purchase decision. Delivering breakthrough results with innovative digital marketing and ...

TrueInfluence | October 16, 2020

TrueInfluence, a provider of intent-based marketing, sales and demand generation solutions, has announced a partnership with cloud data platform Snowflake to enhance the Snowflake Data Marketplace. The partnership brings intent data insights directly into the Snowflake Data Marketplace to provide business intelligence and analytics capabilities for users’ partners and customers. "We have always been committed to providing quality intent data to B2B marketing and sales organizat...