AUDIENCEX

Account Based Analytics

Terminus | March 09, 2022

Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel account-based marketing (ABM), today announces its new ABM course and certification program, The Account-Based Strategy Certification: Fundamentals. Designed to help B2B marketers create their strategic ABM roadmaps, this course enables go-to-market teams to build a business case for ABM, launch their first ABM program, or improve or scale their existing ABM program.
Read More

Account Based Analytics

Jabmo | February 18, 2021

The leading Account-based Marketing (ABM) solutions provider, Jabmo,  to the  and life sciences and manufacturing industries has announced unveiling of its ROI Analysis Toolset. Being a new essential piece in its ABM platform, the analysis toolset allows B2B marketers in multifaceted sales organizations to measure the influence of their marketing hard work in a scientific and controlled manner. Specifically, the ROI Analysis Toolset delivers a reasonable analysis of how operative ...

The Email Inbox | May 26, 2020

Crowdsourced solution helps marketers avoid the spam folder, reach customers. The Email Inbox Collective proudly announces the next generation of delivery assurance: a crowdsourced solution that gets marketing em...

Buyer Intent Data

Bombora | May 19, 2021

This week's intent data serves as a timely reminder: content reigns high! As calculated by Bombora Company Surge, “demand generation” and “content marketing” remain high areas of focus for brands, maintaining their upward trend since January (R). B2B International's recent report backs this up, showing that demand generation is the top marketing priority for B2B companies. Intent data for retargeting – in this case, "social retargeting&qu...