AUDIENCEX

audiencex.com

AUDIENCEX is a leading advertising technology and marketing company that delivers end-to-end digital solutions for brands and agency partners. Our mission is to deploy strategically led omni-channel campaigns for performance-driven advertisers. AUDIENCEX is a strategic partner with Sizmek, the largest independent buy-side platform, serving as an exclusive reseller of their full stack. This includes ad-serving, brand safety, dynamic creative optimization and their game-changing DSP (managed and self-serve) designed to optimize marketing spend across channels like display, video, mobile, and social to produce optimal business outcomes. This increases sales, drives brand equity, and personalizes customer interactions simultaneously across all addressable programmatic channels.

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ABM ACCOUNTS

WHEN ABM & DEMAND GENERATION GO HAND-IN-HAND TO DELIVER CRITICAL TARGETED MESSAGING

Demand Gen Report | July 08, 2021

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The balancing scenario between traditional demand generation and ABM strategies forefronts the marketing world. Now they go hand-in-hand to deliver critical targeted messaging by making new waves in B2B marketing. Research from Demand Gen Report shows that 58% of B2B marketers are duly focused on a blend of ABM and demand gen initiatives. The gap between demand gen and ABM is so profoundly blurred. Experts such as Danny Nail, Head of Account-Based Engagement at Microsoft, say that...

Read More

ACCOUNT BASED DATA

ROLLWORKS LAUNCHES CONVERSATIONAL CHAT INTEGRATION WITH DRIFT

RollWorks, Drift | April 27, 2022

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Account-based marketing platform RollWorks, a division of NextRoll, today announced it has partnered with Drift, the Conversation Cloud Company, to help B2B marketers improve engagement, sales velocity, and customer support. The integration leverages the RollWorks Site Visitor API to identify known and unknown site visitors and deliver personalized chat experiences in real time. "Drift's conversational messaging software helps marketing and sales teams easil...

Read More

ACCOUNT BASED ADVERTISING

ROLLWORKS PRESENTS THE ABM LOUNGE AT INBOUND 2022

RollWorks | August 12, 2022

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RollWorks is bringing ABM to INBOUND! Today, the account-based marketing (ABM) platform and division of NextRoll celebrated its powerful partnership with HubSpot and announced its presence at HubSpot INBOUND® 22, September 6-9, 2022, in Boston. RollWorks has 16 inspiring sessions designed to help B2B teams ABMify their inbound strategies, as well as the first ever ABM Lounge. "We're excited to have such a strong presence at INBOUND this year, which reflects our market...

Read More

ALYCE NAMED G2 ACCOUNT-BASED EXECUTION ENTERPRISE LEADER IN MULTIPLE CATEGORIES

Alyce | July 13, 2020

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Alyce, the Personal Experience (PX) platform that makes sales and marketing outreach personal at scale through one-to-one gifting, today announced it has been named a leader in multiple categories in the newly released G2 Summer 2020 Grid Reports for Account-Based Execution Software and Direct Mail. Leaders are determined by their high levels of customer satisfaction and likeliness to recommend ratings from real users on G2. As part of the new Summer 2020 report, Alyce further extends its enterp...

Read More
news image

ABM ACCOUNTS

WHEN ABM & DEMAND GENERATION GO HAND-IN-HAND TO DELIVER CRITICAL TARGETED MESSAGING

Demand Gen Report | July 08, 2021

The balancing scenario between traditional demand generation and ABM strategies forefronts the marketing world. Now they go hand-in-hand to deliver critical targeted messaging by making new waves in B2B marketing. Research from Demand Gen Report shows that 58% of B2B marketers are duly focused on a blend of ABM and demand gen initiatives. The gap between demand gen and ABM is so profoundly blurred. Experts such as Danny Nail, Head of Account-Based Engagement at Microsoft, say that...

Read More
news image

ACCOUNT BASED DATA

ROLLWORKS LAUNCHES CONVERSATIONAL CHAT INTEGRATION WITH DRIFT

RollWorks, Drift | April 27, 2022

Account-based marketing platform RollWorks, a division of NextRoll, today announced it has partnered with Drift, the Conversation Cloud Company, to help B2B marketers improve engagement, sales velocity, and customer support. The integration leverages the RollWorks Site Visitor API to identify known and unknown site visitors and deliver personalized chat experiences in real time. "Drift's conversational messaging software helps marketing and sales teams easil...

Read More
news image

ACCOUNT BASED ADVERTISING

ROLLWORKS PRESENTS THE ABM LOUNGE AT INBOUND 2022

RollWorks | August 12, 2022

RollWorks is bringing ABM to INBOUND! Today, the account-based marketing (ABM) platform and division of NextRoll celebrated its powerful partnership with HubSpot and announced its presence at HubSpot INBOUND® 22, September 6-9, 2022, in Boston. RollWorks has 16 inspiring sessions designed to help B2B teams ABMify their inbound strategies, as well as the first ever ABM Lounge. "We're excited to have such a strong presence at INBOUND this year, which reflects our market...

Read More
news image

ALYCE NAMED G2 ACCOUNT-BASED EXECUTION ENTERPRISE LEADER IN MULTIPLE CATEGORIES

Alyce | July 13, 2020

Alyce, the Personal Experience (PX) platform that makes sales and marketing outreach personal at scale through one-to-one gifting, today announced it has been named a leader in multiple categories in the newly released G2 Summer 2020 Grid Reports for Account-Based Execution Software and Direct Mail. Leaders are determined by their high levels of customer satisfaction and likeliness to recommend ratings from real users on G2. As part of the new Summer 2020 report, Alyce further extends its enterp...

Read More