B2BS Boosting Businesses

Evergage | February 03, 2020

Evergage, a personalization and customer data platform (CDP), has announced it has been acquired by Salesforce. Terms of the acquisition were not disclosed. In a blog post announcement, the company stated that the acquisition will help companies deliver relevant, data-driven experiences across channels, including web, email, mobile, adtech, social, call-center and more. Evergage’s cross-channel personalization and machine learning capabilities complement the Salesforce Marketing Cloud, pos...

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Adroit Market Research | March 24, 2021

The Global Account-Based Market report provides a comprehensive quantitative and qualitative overview of various industry factors such as market size and volume, cost structure, supply chain and logistics, and capital. The data gathered from key market players, including retailers, manufacturers, producers, and consumers, is used to validate the Account-Based study review. The Account-Based market report includes both consumer and vendor perspectives, describing the symbiotic relationship and it...

ABM ACCOUNTS

B2BSMX | August 12, 2021

The Demand Gen Report team could not be happier to be at the B2B Sales & Marketing Exchange (#B2BSMX) live in Boston! We’ve spent the past two days mingling with marketing and sales experts and attending multiple session across four dedicated content tracks: Profitable Partnerships, Demand Gen Summit, Revenue Operations and FlipMyFunnel. The first day of #B2BSMX featured a series of intimate Workshops, Case Studies and a Keynote that covered everything from leveraging ex...

Forrester | August 12, 2020

Forrester (Nasdaq: FORR) today announced the conference agenda and guest keynote speaker for Summit Asia Pacific 2020, which will be held virtually from September 1-2, 2020. Featuring more than 40 sessions, Summit Asia Pacific 2020 is the must-attend event for B2B & B2C marketing and CX leaders looking to align organizational priorities and grow revenue in this unprecedented business environment. Growing revenue and improving CX remain top priorities for business leaders in Asia Pacific. Pac...