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| August 12, 2015
HG Data, the global leader in competitive intelligence on installed technologies, and Bombora, B2B’s centralized silo of intent data announce today that they have entered into a formal partnership that combines their data sets for use in programmatic ad targeting. PWC estimates global total Internet advertising revenue will grow over 12% in the five-year period from 2014 to 2019 to almost $240 billion, still 67% of online ads are served to unintended targets. Enhancing the targeting possibiliti...
Aberdeen Group | May 18, 2016
In an increasingly content-driven world, intent data is the differentiator to make marketers and sales teams successful. Recognizing this, Aberdeen Group, the market leader for technology industry data, predictive analytics, and premium content has announced a strategic partnership with Bombora, the leading provider of B2B demographic and intent-based data. "Given Bombora's unique knowledge and reach across the B2B universe, this partnership makes perfect sense," said Aberdeen Group's CEO, Gary...
Dstillery | December 13, 2016
Dstillery, an industry-leader in digital intelligence, and Bombora, the leading provider of B2B intent data, today announced that the two companies are partnering to bring intelligent full-funnel marketing to B2B advertisers. The partnership pairs Dstillery's machine-driven audience creation, delivery and optimization with Bombora's proprietary business intent data to deliver a programmatic solution that lets business marketers find and reach companies that are in active research mode fo...
Get Smart Content | March 30, 2017
Get Smart Content, a leading cross-channel personalization platform has announced a strategic partnership with Bombora, the largest aggregator of B2B intent data, to provide the world’s first intent-based marketing personalization solution. The new solution named Audience Insights, combines intent data from Bombora along with professional role and account data, providing marketers within an unprecedented level of audience insights right within the Get Smart Content platform....
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