BuyersGoHappy.com

Intercom | July 15, 2020

Intercom, a conversational relationship platform (CRP), launched its Conversational Support Funnel, a framework that aims to help customer service teams conduct better outbound conversations that drive brand loyalty....

Metadata io | January 23, 2020

Metadata.io the AI-powered marketing operations platform, has emerged as a high performer in the G2 Winter 2020 Grid® Report for Account-Based Execution. Additionally, of all the account-based execution contenders, Metadata secured the highest "results" score in G2's Winter 2020 Results Index for Account-Based Execution. The score is sourced from actual customer feedback and includes: estimated ROI, meets requirements, user adoption and likelihood to recommend. Metadata was an ...

ABM Accounts

Business Wire | April 28, 2023

Forrester (Nasdaq: FORR) is opening calls for nominations in Europe, the Middle East, and Africa (EMEA) for its B2B Return On Integration Honours and B2B Programmes Of The Year Awards to recognise B2B organisations with outstanding achievements in marketing, sales, and product functions resulting in growth. Honourees will be recognised at Forrester’s B2B Summit EMEA, being held in London, and digitally, 10–11 October 2023. Nominations for both award categories are op...

Account Based Advertising

PRWeb | May 15, 2023

With an explosion of marketing campaigns and ads everywhere around, marketing is now entering a new era where businesses and marketing teams put the customers in the center and deliver messaging that focuses on their wants and needs while bringing them specific value. DesignRush, a B2B marketplace connecting businesses with agencies, interviewed Chris Cunningham, head of influencer marketing and a founding member of ClickUp to learn more about the company’s value-based mar...