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Targeted Account Strategy
ZoomInfo | October 06, 2022
ZoomInfo (NASDAQ: ZI), a global leader in modern go-to-market software, data, and intelligence, today announced that its global contact database has grown to more than 235 million business-to-business (B2B) professional profiles, including more than 145 million contacts in markets outside of the U.S. ZoomInfo’s rapid expansion, paired with major investments in ensuring data integrity and privacy compliance across the globe, gives companies the ability to reach their next cus...
Account Based Advertising
Business Wire | April 20, 2023
Proxima, a data intelligence software company that helps digital businesses improve targeting and performance across media platforms, today announces the launch of their new self-service platform to enable increased profitability and performance at scale across major advertising platforms. Using predictive AI, Proxima leverages first-party data and more than 55 million unique shopper personas to reach new customers, lower customer acquisition costs and increase ROI on ad spend. ...
Account Based Data, Buyer Intent Data
PRWeb | July 27, 2023
Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced that ML Insights has been named a Product of the Year by Business Intelligence Group in the 2023 Sales and Marketing Technology Awards program, also known as “The Sammys.” The industry-leading ML Insights unifies datasets from multiple sources to score accounts on purchase propensity, empowering enterprise B2B marketers to prioritize key accounts, drive higher account engagement, a...
ABM Accounts
Madison Logic, Inc. | August 17, 2022
Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced it was ranked No. 3690 on Inc. Magazine’s 2022 Inc. 5000, the most prestigious ranking of the nation’s fastest-growing private companies. The annual list represents a unique look at the most successful companies within the American economy’s most dynamic segment — independent small businesses. Madison Logic’s ranking reflects its market-leading approach that empowers B2...
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