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Core ABM

SURVEY FINDS EXECUTIONAL GAP BETWEEN MARKETING AND SALES IS HINDERING PERSONALIZATION AT SCALE FOR ACCOUNT-BASED MARKETING SUCCESS

Renegade, Conversica | October 22, 2021

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Conversica, Inc., a leader in Conversational AI solutions for enterprise revenue teams that help organizations attract, acquire and grow customers at scale, today revealed findings of an emerging executional gap between marketers and salespeople, as shown in the new 2021 State of Account-Based Marketing (ABM) Report in partnership with Renegade Marketing. The study found that, while 87% of marketers and salespeople agree and believe in ABM’s efficacy for converting target accounts into pip...

Read More

Core ABM

MADISON LOGIC RECOGNIZED AS A CHALLENGER IN 2022 GARTNER® MAGIC QUADRANT™ FOR ACCOUNT-BASED MARKETING PLATFORMS REPORT

Madison Logic | January 14, 2022

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Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced that it has received its highest Critical Capabilities score for Orchestration of Display Advertising, with the highest category score evaluated in the Gartner Critical Capabilities 2022 Report, and it has been positioned by Gartner as a Challenger in the Magic Quadrant 2022 Report based on completeness of vision and ability to execute. Clients have reported Madison Logic's abilit...

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Core ABM

G2 ANNOUNCES NEW INTEGRATIONS WITH 4 ABM PLATFORMS

G2, 6sense, Demandbase, RollWorks and Triblio | October 18, 2021

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G2, a business software and serviews reviews platform, expanded its ABM integration stack through partnerships with 6sense, Demandbase, RollWorks and Triblio. The company aims to enable the partners’ shared userbases to adapt to trends in B2B software purchasing and accurately market to accounts actively showing intent. To help the 67% of B2B software vendors who engage target accounts at the wrong time, these new integrations will allow the four partner companies to assimil...

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Account Based Data, Buyer Intent Data

DEMANDBASE ONCE AGAIN NAMED IN THE GARTNER® MARKET GUIDE FOR REVENUE DATA SOLUTIONS

PRnewswire | May 10, 2023

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Demandbase, the Smarter GTM™ company that helps B2B organizations hit their revenue goals, today announced it has been recognized as a Representative Vendor in this year's Gartner® Market Guide for Revenue Data Solutions. To us, being recognized in this Market Guide for a second year signifies Demandbase's commitment to delivering depth, breadth, variety, and the highest quality B2B data in the market. "We're known for our go-to-market platform, but at...

Read More
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Core ABM

SURVEY FINDS EXECUTIONAL GAP BETWEEN MARKETING AND SALES IS HINDERING PERSONALIZATION AT SCALE FOR ACCOUNT-BASED MARKETING SUCCESS

Renegade, Conversica | October 22, 2021

Conversica, Inc., a leader in Conversational AI solutions for enterprise revenue teams that help organizations attract, acquire and grow customers at scale, today revealed findings of an emerging executional gap between marketers and salespeople, as shown in the new 2021 State of Account-Based Marketing (ABM) Report in partnership with Renegade Marketing. The study found that, while 87% of marketers and salespeople agree and believe in ABM’s efficacy for converting target accounts into pip...

Read More
news image

Core ABM

MADISON LOGIC RECOGNIZED AS A CHALLENGER IN 2022 GARTNER® MAGIC QUADRANT™ FOR ACCOUNT-BASED MARKETING PLATFORMS REPORT

Madison Logic | January 14, 2022

Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced that it has received its highest Critical Capabilities score for Orchestration of Display Advertising, with the highest category score evaluated in the Gartner Critical Capabilities 2022 Report, and it has been positioned by Gartner as a Challenger in the Magic Quadrant 2022 Report based on completeness of vision and ability to execute. Clients have reported Madison Logic's abilit...

Read More
news image

Core ABM

G2 ANNOUNCES NEW INTEGRATIONS WITH 4 ABM PLATFORMS

G2, 6sense, Demandbase, RollWorks and Triblio | October 18, 2021

G2, a business software and serviews reviews platform, expanded its ABM integration stack through partnerships with 6sense, Demandbase, RollWorks and Triblio. The company aims to enable the partners’ shared userbases to adapt to trends in B2B software purchasing and accurately market to accounts actively showing intent. To help the 67% of B2B software vendors who engage target accounts at the wrong time, these new integrations will allow the four partner companies to assimil...

Read More
news image

Account Based Data, Buyer Intent Data

DEMANDBASE ONCE AGAIN NAMED IN THE GARTNER® MARKET GUIDE FOR REVENUE DATA SOLUTIONS

PRnewswire | May 10, 2023

Demandbase, the Smarter GTM™ company that helps B2B organizations hit their revenue goals, today announced it has been recognized as a Representative Vendor in this year's Gartner® Market Guide for Revenue Data Solutions. To us, being recognized in this Market Guide for a second year signifies Demandbase's commitment to delivering depth, breadth, variety, and the highest quality B2B data in the market. "We're known for our go-to-market platform, but at...

Read More

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C-Suite On Deck

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us