Effidata

Core ABM

Madison Logic | June 30, 2022

On June 28, Madison Logic, the leading global digital Account-based Marketing (ABM) platform, announced that it had been awarded the 2022 Great Place to Work Certification in the United States, Europe, and Asia Pacific. This certification across all regions where Madison Logic currently operates reflects the company's ongoing commitment to creating a supportive and flexible work environment that resonates with employees and allows them to diligently serve customers. ...

Core ABM

Demand Spring | September 20, 2022

Two-thirds of marketers have implemented ABM strategies in their organizations BOSTON, MA – September 20, 2022 – Revenue Marketing consultancy Demand Spring today released their first annual State of Account-Based Marke...

Core ABM, Account Based Data

Medallia | December 20, 2022

Medallia, Inc., the global leader in customer and employee experience, today announced that Groupe Pierre & Vacances Center Parcs has selected Medallia as its experience platform of choice. “We look forward to starting this new partnership with Medallia, a new step in our strategy to increase customer satisfaction,” said Laurène Beurdeley, CCO Center Parcs and David Sandier, CCO Pierre & Vacances. “We are convinced that a stronger attention to cust...

Account Based Data

LeadAngel | December 06, 2021

LeadAngel announces the release of its real-time, API based B2B router, where leads can be routed by invoking an API call on various factors such as pipeline stages, sales territory, lead to account matching, target account list in CRM or outside CRM. With LeadAngel’s API based B2B lead routing, businesses can engage in real-time lead routing and scheduling, with utmost efficiency and accuracy. Check out LeadAngel’s official website for more information.. Tech...