WELCOME TO The ACCOUNT BASED MARKETING REPORT
Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
Influ2, MarCom Awards | December 02, 2021
Influ2, the first Person-Based Advertising (PBA) platform, today announced that the MarCom Awards has named the company a Gold winner for its ‘New Reality’ Account-Based Marketing (ABM) campaign, which achieved 581% ROI. The ‘New Reality’ campaign applied a Buying Group Marketing (BGM) approach that provided a deeply personalized sales and marketing experience, tailored to where key decision-makers are in their purchase journey.
The campaign, run using Infl...
ACCOUNT BASED ADVERTISING
Marketprimes | August 02, 2021
Account-based research and research advertising Software Market 2020 provides a complete assessment of the current market conditions, investment plans, production and consumption, pricing trends, and market player, region, type, and application analysis, among other things. Custom surveys are added based on your specific needs.
According to market research assessments, account-based advertising software will grab a considerable reward portfolio by the end of the projection period....
ACCOUNT BASED DATA
Invoca, Silver Lake Waterman | June 20, 2022
Invoca, the cloud leader in AI-powered conversation intelligence for revenue teams, today announced an $83 million Series F equity financing at a valuation of $1.1 billion. The new capital brings the company's total equity financing to $184 million. Silver Lake Waterman led the round with additional new investments from Hollyport Capital, Kingfisher Investment Advisors, and Fenwick & West, along with participation from existing investors Upfront Ventures, Accel, H.I.G. Capital, and Indus...
Contentgine | August 03, 2022
New platform experiences make content consumption analysis smarter and simpler for better sales results
RENO, Nev., August 2, 2022 — Contentgine®, the world leader in content-based marketing, today launched new artificial intelligence (AI) and machine learning capabilities for its Content Indication Platform® (CIP) to ...
Keep me plugged in with the best
Join thousands of your peers and receive our weekly newsletter with the latest news, industry events, customer insights, and market intelligence.
Put your news, events, company, and promotional content in front of thousands of your peers and potential customers.
Not a member yet? Not a problem, Sign Up
Sign up to contribute and publish your news, events, brand, and content with the community for FREE