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ABM ACCOUNTS

THE 2021 B2B SALES & MARKETING EXCHANGE LIVE EVENT WILL BE HELD IN BOSTON, MASSACHUSETTS

Demand Gen Report | June 10, 2021

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Demand Gen Report (DGR) will invite the B2B sales and marketing community to meet in person for the first time in almost 18 months at the 3rd annual B2B Sales & Marketing Exchange, which will take place August 9-11, 2021, at the Encore Resort & Casino in Boston Harbor. This event, which began in 2019, was inspired by DGR's renowned flagship event, the B2B Marketing Exchange, and was designed to demonstrate how sales and marketing can grow "better together" by...

Read More

MDR ANNOUNCES NEW DIGITAL MARKETING TOOL, PROVIDING EDUCATION MARKETERS WITH EASY ACCESS TO BEST-IN-CLASS DATA AND CAMPAIGN DEVELOPMENT TOOLS

MDR | March 12, 2020

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Building on its recent launch of MDR ConnectED Cloud, MDR, a division of Dun & Bradstreet, today announced the MDR ConnectED Reach platform, its next generation digital marketing campaign deployment tool. Now available to early adopters, MDR ConnectED Reach aligns the company’s trusted data with innovative and modern services and tools for managing and creating successful email, social media and digital marketing campaigns. MDR’s ConnectED Cloud, announced December 2019, i...

Read More

NEW REPORT RELEASED BY TERMINUS SHOWS 300% ROI OVER THREE YEARS

Terminus | April 17, 2020

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According to study Terminus customers see more than 300% ROI over three years. Forrester Total Economic Impact™ uncovers benefit of more than $2.1M present value using leading account-based solution. ...

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FOLLOZE CLOSES THE EXECUTION GAP BETWEEN MARKETING-LED ABM PROGRAMS AND SALES-DELIVERED PIPELINE AND BOOKINGS

Folloze | October 14, 2020

news image

Folloze announced today powerful new capabilities to its leading B2B Personalized Marketing Platform. In a customer-centric and uncertain COVID-19 marketplace, B2B vendors are doubling down on account-based strategies that deliver personalized experiences and deep account engagement. To successfully convert engagement into pipeline and influence revenue, Folloze is launching new capabilities with real-time insights to align sellers with the right set of accounts, and then orchestrate a closed-lo...

Read More
news image

ABM ACCOUNTS

THE 2021 B2B SALES & MARKETING EXCHANGE LIVE EVENT WILL BE HELD IN BOSTON, MASSACHUSETTS

Demand Gen Report | June 10, 2021

Demand Gen Report (DGR) will invite the B2B sales and marketing community to meet in person for the first time in almost 18 months at the 3rd annual B2B Sales & Marketing Exchange, which will take place August 9-11, 2021, at the Encore Resort & Casino in Boston Harbor. This event, which began in 2019, was inspired by DGR's renowned flagship event, the B2B Marketing Exchange, and was designed to demonstrate how sales and marketing can grow "better together" by...

Read More
news image

MDR ANNOUNCES NEW DIGITAL MARKETING TOOL, PROVIDING EDUCATION MARKETERS WITH EASY ACCESS TO BEST-IN-CLASS DATA AND CAMPAIGN DEVELOPMENT TOOLS

MDR | March 12, 2020

Building on its recent launch of MDR ConnectED Cloud, MDR, a division of Dun & Bradstreet, today announced the MDR ConnectED Reach platform, its next generation digital marketing campaign deployment tool. Now available to early adopters, MDR ConnectED Reach aligns the company’s trusted data with innovative and modern services and tools for managing and creating successful email, social media and digital marketing campaigns. MDR’s ConnectED Cloud, announced December 2019, i...

Read More
news image

NEW REPORT RELEASED BY TERMINUS SHOWS 300% ROI OVER THREE YEARS

Terminus | April 17, 2020

According to study Terminus customers see more than 300% ROI over three years. Forrester Total Economic Impact™ uncovers benefit of more than $2.1M present value using leading account-based solution. ...

Read More
news image

FOLLOZE CLOSES THE EXECUTION GAP BETWEEN MARKETING-LED ABM PROGRAMS AND SALES-DELIVERED PIPELINE AND BOOKINGS

Folloze | October 14, 2020

Folloze announced today powerful new capabilities to its leading B2B Personalized Marketing Platform. In a customer-centric and uncertain COVID-19 marketplace, B2B vendors are doubling down on account-based strategies that deliver personalized experiences and deep account engagement. To successfully convert engagement into pipeline and influence revenue, Folloze is launching new capabilities with real-time insights to align sellers with the right set of accounts, and then orchestrate a closed-lo...

Read More