KMA Advisors

ACCOUNT BASED DATA

6sense, ON24 | September 01, 2022

6sense, a leading sales and marketing technology company, is using ON24 (NYSE: ONTF) digital experiences to engage more customers and drive new business. With the ON24 Platform, 6sense leverages valuable audience data and powerful analytics to nurture relationships with new business prospects. Since partnering with ON24, 6sense has delivered digital experiences that significantly exceeded ROI expectations, improving productivity and generating millions in new pipeline. “ON24...

CORE ABM

One Door, Influ2 | September 29, 2021

Influ2, a Person-Based Advertising platform, today announced that it helped the leading provider of cloud-based visual merchandising software, One Door focus its Account-Based Marketing (ABM) program - boosting marketing performance and influence on its revenue pipeline by 70%. This was a result of Influ2’s precise targeting capabilities, which allowed One Door to more accurately reach the buying groups within its target accounts and filter out irrelevant contacts. “In...

ABM ACCOUNTS

Terminus, Outreach | February 01, 2021

Terminus and Outreach deliver on increasing requests from sales teams to be more coordinated with integration that brings sales and marketing activities closer together. The well-known and leading account-based marketing platform, Terminus has announced today its product integration with the fastest growing and largest sales engagement platform, Outreach. This integration will make the sales and marketing work together...

ABM ACCOUNTS

ZoomInfo, Bombora | June 18, 2022

ZoomInfo Technologies LLC (“ZoomInfo”) and Bombora, Inc. (“Bombora”) today announced that they entered a confidential agreement settling a lawsuit pending in the Supreme Court of the State of New York, County of New York, under the caption ZoomInfo Technologies LLC v. Bombora, Inc., Index. No. 652431/2020. The case concerned a years-long revenue sharing agreement between the parties, which terminated in early 2020, and various privacy-related claims. Terms of the settleme...