Lead Harbor

Accenture | July 03, 2020

Financial details of the acquisition were not disclosed. The deal adds account-based marketing, customer advocacy, sales enablement and marketing automation to Accenture’s current offerings. Accenture’s acquisition of Yesler follows its purchase of Ideoclick earlier this year, a cloud based e-commerce optimisation software that sells on Amazon. Yesler is based in Seattle with over 400 employees worldwide, including offices in Philadelphia, London, Toronto, Singapore, Port...

ABM Accounts

Momentum, ITSMA | July 12, 2022

One year since joining forces to create the industry's leading growth consultancy, Momentum and ITSMA celebrate record success, the launch of a new community platform for B2B marketers and client wins. July 1st marks one year since account-based marketing pioneers Momentum acquired Boston-based research, advisory, and training firm ITSMA, to deepen the group's specialism. Over the last 12 months, the consulting powerhouse has strengthened its service portfol...

Account Based Data

Brand Wings | January 07, 2022

On January 4, Brand Wings, a SaaS-based marketing automation platform provider, announced Email Campaign Builder, a new feature that shall be included in the Brand Wings sales enablement platform. “While there are many email marketing software platforms in the market, one feature that most lack is brand control. Those other programs allow users to upload nearly any logo, image, or digital asset into the email template, regardless of whether those assets are brand compliant. ...

Bonafide | September 18, 2020

Houston-based digital marketing agency Bonafide has been recognized with the Better Business Bureau Education Foundation’s annual Pinnacle Award for 2020. This prestigious award honors local companies that have demonstrated a true commitment to customer service, workplace culture and community involvement. This is the second time Bonafide has earned top honors, along with three previous Winner of Distinction awards. Since 2009, Bonafide has helped growth-minded companies build their...