M Marketing Inc

Account Based Data

Terminus | October 01, 2021

Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel account-based marketing (ABM), today announced its acquisition of Zylotech and launched Terminus Customer Data Platform (CDP) to improve the accuracy of B2B go-to-market data. With the acquisition of Zylotech, Terminus is now the only ABM platform with a standalone CDP purpose-built for B2B. Terminus CDP enables customers to continuously cleanse go-to-market data a...

Account Based Advertising

Demandbase | November 19, 2021

Today Demandbase, the B2B go-to-market leader, breaks ground with new Audience Management Destinations for Demandbase One that bring the power of account intelligence to social advertising. B2B marketers will be able to reach account-based targets on traditionally consumer platforms, including Facebook, Instagram, Twitter, Google, YouTube, Bing, and Adobe, as well as an expanded integration with LinkedIn. This new functionality is yet another way Demandbase enables marketers to personalize the b...

Account Based Data

SugarCRM | February 28, 2023

SugarCRM, the CRM platform provider for marketing, sales and service teams, recently announced that it has been named for the second year in running as the Best CRM Platform in the 2023 CX Awards, recognized for market growth, success, and successful innovation in the category. The CX Today Global Awards program celebrates the most innovative and impactful companies in the customer experience space, recognizing vendors setting new standards for customer engagement, satisfaction,...

ABM Accounts

Terminus, Outreach | February 01, 2021

Terminus and Outreach deliver on increasing requests from sales teams to be more coordinated with integration that brings sales and marketing activities closer together. The well-known and leading account-based marketing platform, Terminus has announced today its product integration with the fastest growing and largest sales engagement platform, Outreach. This integration will make the sales and marketing work together...