MarketPoint is a marketing consulting firm providing honest, insightful and effective brand and marketing services for clients in the Business-to-Business, Education and Non-profit sectors. We empower clients to better define who they are and communicate that essence more effectively. And we do it all in plain English, providing usable information and insights in a simple, jargon-free way. Services include market research, brand definition, organizational positioning, development of marketing plans, product launches, market segmentation, message mapping, and communications management. We help clients understand their marketplace, product managers penetrate markets, leadership teams become brand champions, and employees live the brand. A sample of the firm’s clients includes Minibar Systems, Inc., Macmillan/McGraw-Hill, Pearson Education, CitiFinancial, Fannie Mae, McCormick & Company, Prometric, The National Archives, STUDIOS Architecture, the New York City Department of Environmental Protection, Harford Community College, and Wolf Trap Foundation for the Performing Arts.

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Account Based Data

LEADSPACE & SALESINTEL EXPAND PARTNERSHIP

Leadspace, SalesIntel | August 16, 2022

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During the B2B Sales & Marketing Exchange in Boston, Leadspace, a B2B customer data platform, and SalesIntel, a sales intelligence platform, announced an expansion of their partnership. The companies are aiming to deliver the richest B2B profiles to create territories, campaigns and ABM programs to allow for new opportunities and customers. Access to SalesIntel’s direct dial, contact and technographic data is available through the Leadspace platform and Leadspace Studio....

Read More

UBERALL REPORTS HIGHLIGHTS INSIGHTS IN BRANDED AND UNBRANDED SEARCH TRENDS

Uberall | June 02, 2020

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Uberall Report Highlights Increase In B2B Unbranded Search. Unbranded search is becoming a common occurrence in the B2B industry. ...

Read More

Account Based Data

DEMANDBASE PARTNERS WITH SNOWFLAKE TO DELIVER ACCESS TO ACCOUNT INTELLIGENCE

Demandbase | September 15, 2022

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Demandbase, the Smarter GTM™ company for B2B brands, today announced the launch of Demandbase Smart Data on Snowflake Marketplace through a partnership with Snowflake, the Data Cloud company. Snowflake Marketplace, powered by Snowflake's ground-breaking approach to data in the cloud, allows companies to receive direct access to raw data products and leverage data quickly, securely, and cost-effectively. Snowflake Marketplace simplifies sharing, collaboration, and the com...

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Buyer Intent Data

BUYER INTENT DATA TOOLS MARKET MIGHT EXTEND LIKELY DURING THE PERIOD2021-2026

Reports GO | June 22, 2021

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High growth in the Buyer Intent Data Tools Market is likely to be driven during 2021-2026. The rise is expected by the need to resolve the inter-implement incompatibility issues between equipment manufactured by different companies. B2B buyer intent data tools have been used by companies worldwide to boost sales conversion rates through online marketing during the pandemic outbreak. B2B buyer intent data tools help companies improve their lead qualification process and thus allows...

Read More
news image

Account Based Data

LEADSPACE & SALESINTEL EXPAND PARTNERSHIP

Leadspace, SalesIntel | August 16, 2022

During the B2B Sales & Marketing Exchange in Boston, Leadspace, a B2B customer data platform, and SalesIntel, a sales intelligence platform, announced an expansion of their partnership. The companies are aiming to deliver the richest B2B profiles to create territories, campaigns and ABM programs to allow for new opportunities and customers. Access to SalesIntel’s direct dial, contact and technographic data is available through the Leadspace platform and Leadspace Studio....

Read More
news image

UBERALL REPORTS HIGHLIGHTS INSIGHTS IN BRANDED AND UNBRANDED SEARCH TRENDS

Uberall | June 02, 2020

Uberall Report Highlights Increase In B2B Unbranded Search. Unbranded search is becoming a common occurrence in the B2B industry. ...

Read More
news image

Account Based Data

DEMANDBASE PARTNERS WITH SNOWFLAKE TO DELIVER ACCESS TO ACCOUNT INTELLIGENCE

Demandbase | September 15, 2022

Demandbase, the Smarter GTM™ company for B2B brands, today announced the launch of Demandbase Smart Data on Snowflake Marketplace through a partnership with Snowflake, the Data Cloud company. Snowflake Marketplace, powered by Snowflake's ground-breaking approach to data in the cloud, allows companies to receive direct access to raw data products and leverage data quickly, securely, and cost-effectively. Snowflake Marketplace simplifies sharing, collaboration, and the com...

Read More
news image

Buyer Intent Data

BUYER INTENT DATA TOOLS MARKET MIGHT EXTEND LIKELY DURING THE PERIOD2021-2026

Reports GO | June 22, 2021

High growth in the Buyer Intent Data Tools Market is likely to be driven during 2021-2026. The rise is expected by the need to resolve the inter-implement incompatibility issues between equipment manufactured by different companies. B2B buyer intent data tools have been used by companies worldwide to boost sales conversion rates through online marketing during the pandemic outbreak. B2B buyer intent data tools help companies improve their lead qualification process and thus allows...

Read More

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Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us