Optify delivers a simple digital marketing software suite for agencies. Our complete cloud-based software empowers agency marketers to easily create and manage multiple lead generation programs, nurture prospects, prioritize the best performing programs and streamline the reporting of client results all from one login. Optify includes integrated search engine optimization, email marketing, landing pages, lead intelligence and nurturing, social media marketing and contact management for every website or Content Management System (CMS). In addition, large clients and advanced implementations may utilize the Optify API for delivering custom reporting and integrate with CRM systems including Salesforce.com. Optify’s agency-friendly product editions and pricing model enable agency teams to cost effectively expand their breadth of services, transition clients from projects to retainers, deliver more consistent and higher quality program execution across clients and dramatically reduce the amount of time spent on data aggregation and client reporting.

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IDG Communications, Inc. | September 17, 2021

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IDG Communications, Inc.—the global expert in technology media, data, and marketing services—announces the acquisition of the Silicon Valley-based marketing data and intelligence company, KickFire®. The acquisition expands upon IDG’s best-in-class marketing technology (MarTech) platform that provides tech marketers with advanced tools to solve complex marketing challenges, including the enhancement of data surrounding customers, prospects, and digital audiences.
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6sense | May 13, 2022

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IDG COMMUNICATIONS ACQUIRES MARKETING AND DATA INTELLIGENCE COMPANY, KICKFIRE

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C-Suite On Deck

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us