Optimise Lead Generation

Buyer Intent Data

Clearbit | November 17, 2022

Clearbit, a leader in B2B marketing intelligence, today announced they have built a new integration to support G2 Buyer Intent data in their platform. For marketers, actioning G2 Buyer Intent alongside Clearbit’s company intelligence and audience management enables them to better engage the right companies at the right time. “Marketers know that engaging the right companies at the right time is key, but with increased pressure to build high-quality pipeli...

Account Based Data, Buyer Intent Data

Business Wire | July 04, 2023

ZoomInfo (NASDAQ: ZI), the go-to-market platform to find, acquire, and grow customers, today announced a partnership with Databricks, The Data and AI company, to deliver ZoomInfo’s comprehensive business-to-business (B2B) data directly to customers in the Databricks Marketplace. ZoomInfo’s Data-as-a-Service (DaaS) product enables businesses to ingest the industry’s leading B2B data, at scale, directly into their systems and databases. With the offering now avai...

Account Based Execution

Folloze | June 13, 2022

Folloze, the easiest and most powerful buyer experience platform for B2B marketers, today released Folloze Buyer Experience Platform 3.0, including a new experience engine and several other key features. The latest version unlocks powerful design tools and data insights to easily create content-rich, relevant experiences for an engaging and connected buyer journey. Now all B2B marketers can build rich experiences, in a simple, no-code environment, to engage buyers throughout their journey....

Core ABM

6sense | March 01, 2023

On February 28, 2023, Full Circle Insights and 6sense have collaborated on an integration that empowers revenue teams to measure the impact of their account-based marketing (ABM) strategies within a CRM. Full Circle Insights provides marketing and sales performance measurement solutions that allow B2B marketers to optimize their marketing mix and drive revenue growth. At the same time, 6sense is the leading platform for B2B organizations that seek to generate predictable revenue. ...