Parallel Path Digital Marketing Agency

Leadspace | February 10, 2020

Leadspace, the leading B2B customer data platform (CDP) provider, has been recognized in Gartner’s 2019 Market Guide for Account-Based Marketing Platforms (Gartner subscription required), which states, “account-based marketing has emerged as a core strategy for marketing leaders in B2B organizations collaborating with sales counterparts to drive new business and spur demand from existing customers. Use this research to identify account-based marketing platforms that drive measurable ...

Buyer Intent Data

Business Wire | May 30, 2023

6sense, the leading platform to revolutionize the way B2B organizations create, manage and convert pipeline to revenue, today announced that independent research firm Forrester cited 6sense as a market leader in The Forrester Wave™: B2B Intent Data Providers, Q2 2023. The Forrester report identified, researched, and evaluated 14 service providers and 6sense received the highest score possible in both the current offering and strategy categories. In its vendor profile, Forr...

Terminus | May 04, 2020

Terminus acquires leading account-based chat solution, Ramble, to power account-based conversations and real-time engagement. Native account-based chat enables real-time engagement throughout the customer lifecy...

LeanData | April 29, 2020

LeanData Engagement offers actionable insights into customer and prospect engagement for more aligned and impactful ABM strategy across sales and marketing. With LeanData Engagement, the interactions of every buyer are automatically connected to the ri...