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Parallel Path Digital Marketing Agency
Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
Terminus | October 28, 2021
Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel account-based marketing (ABM), today introduced its free data audit to improve the accuracy of B2B go-to-market data. This follows the company's launch of Terminus CDP through its acquisition of Zylotech, the leading B2B customer data platform.
The free data audit analyzes CRM data with a 60-point inspection to uncover data inaccuracies, incomplete account and ...
Account Based Data
Demandbase | August 24, 2022
Demandbase, the Smarter GTM™ company for B2B brands, today announced the results of its 2022 C-Suite Go-To-Market (GTM) Benchmark Survey in partnership with Demand Gen Report. The survey queried more than 200 high-level B2B leaders across marketing and sales in order to gain a clearer picture of ongoing industry evolution and the GTM approaches that separate the leading versus lagging companies. Demandbase discovered important insights about which strategies are driving growth, the continu...
Clari | August 18, 2020
Clari, the revenue operations leader, today announced Account Engagement, delivering actionable AI insights about account relationships and activity to help leaders strategically identify risk and opportunity and deploy resources against the accounts that matter most. In an increasingly remote selling environment, best-in-class revenue teams rely on Clari's Account Engagement to manage rep and buyer activity on target accounts and align go-to-market strategy and sales execution in real-time....
Buyer Intent Data
Market Study Report | July 13, 2021
The recently released Buyer Intent Data Tools market report sheds light on industry segments, the competitive landscape, regional expansion, and critical characteristics such as revenue, production, consumption, and Covid-19 footprint.
The Buyer Intent Data Tools market business intelligence research compiles important trends across the competitive and geographical landscape that is expected to influence the industry's growth trajectory in the future years. Furthermore...
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