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ABM ACCOUNTS

Demandbase | July 20, 2022

Demandbase, the Smarter GTM™ company for B2B brands, today announces the market's first unified sales intelligence and account engagement platform that's directly integrated into CRM where sellers spend most of their time. Built to deliver true Account Intelligence in a single view, this new integrated capability brings together first-party and behavioral data from Demandbase ABX Cloud and third-party data (firmographics, technographics, contact data, and news & social insights...

BUYER INTENT DATA

Bombora | May 30, 2022

On May 25, Bombora, the top provider of B2B intent data, announced the launch of a Salesforce app that helps users access Bombora’s Company Surge score and orchestrate campaigns based on these insights. For years, Bombora customers have relied on the successful Salesforce integration. Salesforce customers accessed Bombora Company Surge scores which allowed them to zero in on in-market target accounts looking for their products and services. Using process automation, Bombora&...

ACCOUNT BASED DATA

Hinduja Global Solutions | July 26, 2022

Hinduja Global Solutions (HGS) (listed in BSE & NSE), a digital-led CX transformation leader for the world's most admired brands, recently commissioned a customer experience (CX) survey highlighting opportunities in the space. A total of 1,000 C-suite decisionmakers from top companies in sectors such as retail & commerce, banking & financial, and technology & media were surveyed on their perceptions and activations around customer experience. Execs Larg...

BUYER INTENT DATA

TechTarget, Xtelligent Media | August 09, 2021

Tech Target Inc., one of the largest purchase intent-oriented marketing sales services and Global tech media revealed today the purchasing of Xtelligent Healthcare Media LLC, a prime media and data firm, which integrates healthcare with technology. This company works on the portfolio of ten websites with vendor content assets editorial coverage associated with healthcare analytics, tele-health, revenue cycle management, healthcare IT security and healthcare infrastructure. Other areas which they...