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ACCOUNT BASED DATA

DRIFT CONVERSATION CLOUD BOOSTS ROI FOR FINANCIAL SERVICE & MANUFACTURING FIRMS

Drift | March 16, 2023

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On March 15, 2023, Drift, the Conversation Cloud company, announced significant growth in the financial services and manufacturing industries, increasing their return on investment (ROI) by 12x on average. Drift serves more than 250 manufacturing and financial services companies, including Mirion Technologies, Hines, Cornerstone Building Brands, and Apex Group. Drift has collaborated with BOL Agency, Demandbase, 6sense, Quarry, and Salesloft to improve integration with the preva...

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ACCOUNT BASED DATA

GONG RECOGNIZED IN 2023 GARTNER® MARKET GUIDE FOR REVENUE INTELLIGENCE

Gong | February 27, 2023

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Gong, a leader in revenue intelligence, announced its recognition as a Representative Vendor in the 'Action Platform' category of Gartner's second annual Market Guide for Revenue Intelligence Platforms. Gong's platform captures and analyzes customer interactions, providing actionable insights to increase sales productivity, improve deal execution, and ensure strategic initiatives' success, particularly in response to changing market needs. According to the la...

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BUYER INTENT DATA

ZOOMINFO ACQUIRES CLICKAGY TO ENHANCE ITS INTENT DATA OFFERING

ZoomInfo | October 30, 2020

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B2B database ZoomInfo has acquired digital marketing intelligence provider Clickagy to enhance its go-to-market intelligence platform and improve users’ ability to engage prospects and target accounts. The acquisition will allow ZoomInfo to absorb Clickagy’s behavioral intent data from more than 300,000 publishing domains into its own platform, providing sales and marketing professionals with processed insights into their customers’ buying behavior and intent signals. As a resu...

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ACCOUNT BASED ANALYTICS

CLEARBIT LAUNCHES NEW DATA ACTIVATION PLATFORM FOR B2B MARKETING

Clearbit | February 19, 2022

news image

Clearbit, a leader in Marketing Intelligence solutions, today announced their new Data Activation Platform – available immediately for B2B marketing teams focused on creating demand, capturing intent and optimizing their pipeline. Over the past 18 months the B2B marketing landscape has shifted significantly – and permanently. From the large number of prospects working from home to the shift toward online buying and reduced utility of cookies as identifiers, it’s ...

Read More
news image

ACCOUNT BASED DATA

DRIFT CONVERSATION CLOUD BOOSTS ROI FOR FINANCIAL SERVICE & MANUFACTURING FIRMS

Drift | March 16, 2023

On March 15, 2023, Drift, the Conversation Cloud company, announced significant growth in the financial services and manufacturing industries, increasing their return on investment (ROI) by 12x on average. Drift serves more than 250 manufacturing and financial services companies, including Mirion Technologies, Hines, Cornerstone Building Brands, and Apex Group. Drift has collaborated with BOL Agency, Demandbase, 6sense, Quarry, and Salesloft to improve integration with the preva...

Read More
news image

ACCOUNT BASED DATA

GONG RECOGNIZED IN 2023 GARTNER® MARKET GUIDE FOR REVENUE INTELLIGENCE

Gong | February 27, 2023

Gong, a leader in revenue intelligence, announced its recognition as a Representative Vendor in the 'Action Platform' category of Gartner's second annual Market Guide for Revenue Intelligence Platforms. Gong's platform captures and analyzes customer interactions, providing actionable insights to increase sales productivity, improve deal execution, and ensure strategic initiatives' success, particularly in response to changing market needs. According to the la...

Read More
news image

BUYER INTENT DATA

ZOOMINFO ACQUIRES CLICKAGY TO ENHANCE ITS INTENT DATA OFFERING

ZoomInfo | October 30, 2020

B2B database ZoomInfo has acquired digital marketing intelligence provider Clickagy to enhance its go-to-market intelligence platform and improve users’ ability to engage prospects and target accounts. The acquisition will allow ZoomInfo to absorb Clickagy’s behavioral intent data from more than 300,000 publishing domains into its own platform, providing sales and marketing professionals with processed insights into their customers’ buying behavior and intent signals. As a resu...

Read More
news image

ACCOUNT BASED ANALYTICS

CLEARBIT LAUNCHES NEW DATA ACTIVATION PLATFORM FOR B2B MARKETING

Clearbit | February 19, 2022

Clearbit, a leader in Marketing Intelligence solutions, today announced their new Data Activation Platform – available immediately for B2B marketing teams focused on creating demand, capturing intent and optimizing their pipeline. Over the past 18 months the B2B marketing landscape has shifted significantly – and permanently. From the large number of prospects working from home to the shift toward online buying and reduced utility of cookies as identifiers, it’s ...

Read More

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C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us