SmithGifford

ACCOUNT-BASED DATA

Glob Market Reports | April 08, 2021

The latest report on the Global Account-Based Reporting Software Market forecasts and analyses the market on a global, regional, and national basis. The research includes historical data from 2016 to 2021, as well as a projection from 2021 to 2026, based on both volume and sales (USD million). The entire study highlights the market's core drivers and restraints for Account-Based Reporting Software. A special section on the impact of COVID19 was included in this report. Account-Based Reportin...

TARGETED ACCOUNT STRATEGY

GRAND MARKET ANALYTICS | March 02, 2021

A new market research report from GMA provides in-depth knowledge on Account-Based Execution Software. The market research report is titled ‘Global Account-Based Execution Software Market Research Report 2029’. The report includes an analysis of key market trends, industry drivers, upcoming technologies, regulatory policies and strategies, and challenges. The forecast period included in the report is till 2029. The most recent post-pandemic market survey is also included in the...

Adobe | August 14, 2020

Adobe has announced the general availability of data governance capabilities in its real-time customer data platform (CDP). Adobe officials said the framework is designed to help users manage their customer experience data across the enterprise from the point of collection to syndication outside the platform. The data governance capabilities of real-time CDP can be accessed via the Privacy Console....

BUYER INTENT DATA

PathFactory, 6sense | September 08, 2021

Today PathFactory and 6sense announced they are strengthening their integration to incorporate PathFactory’s content intelligence into 6sense’s intent data to give B2B marketers access to smarter predictive models. This new bi-directional, closed-loop integration passes first-party content signals from PathFactory into 6sense, enhancing 6sense’s AI-powered model to provide deep buyer insights, enable advanced segmentation, and create more personalized customer ex...