The Lean Marketer

Buyer Intent Data

Intentsify | September 09, 2022

Intentsify™, the Intelligence Activation Platform for buying-intent signals and Demand Activation Programs provider, today announced Jennifer Ross has joined the company as Chief Marketing Officer. As Intentsify’s CMO, Ross will be responsible for the company’s overall marketing strategy and execution, building out the marketing team to keep pace with the company’s rapid-growth trajectory. Prior to joining Intentsify, Ross led the B2B Marketing Executive se...

Dun & Bradstreet | June 16, 2020

Dun & Bradstreet, a leading global provider of business decisioning data and analytics, unveiled today the next generation of its D&B Account Based Marketing platform. The new platform release dramatically improves how B2B marketers can attract, engage and convert their buyers with new capabilities, including built-in account-based ads and account-based engagement reporting and analytics. "B2B marketers are increasingly being asked to do more with less so they are turning to ...

Account Based Data

TechTarget | December 13, 2021

TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services, today announced the 2021 North American winners of the Archer Awards, the Company’s annual awards program that recognizes customers for data-driven marketing and sales excellence. This year’s winners come from top hardware, software and services companies of all sizes across many major enterprise markets, including: Networking, Security, Cloud Computing, Data Center, Business Appli...

Account Based Data

6sense | September 26, 2022

6sense, the leading platform for B2B organizations generating predictable revenue, today announced that 6sense’s family of products were recognized for a total of 129 awards in the G2 Fall 2022 Reports. 6sense Revenue AI™ earned 67 top awards, receiving 49 Leader awards and was listed across 11 categories as a Leader for the fourth consecutive reporting period. Slintel and Saleswhale, both 6sense companies, earned 61 awards for this Fall G2 report, including 11 Leader ...