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Contentgine | February 21, 2022
Contentgine® (www.contentgine.com), the world leader in content-based marketing, today unveiled its Content Indication Platform, also known as "CIP," for use by business-to-business (B2B) marketing and sales teams across 120 major product categories. The online SaaS platform provides access to Contentgine's proprietary and 100% first-party account intent and categorical content insights that allow for expansion and prioritization of target account lists and content consumption ...
ABM Accounts
Madison Logic | July 13, 2022
Madison Logic, the leading global digital Account Based Marketing (ABM) platform, today announced that it received top recognition across multiple categories in the G2 Summer 2022 Grid®. In addition to being voted a Leader in Marketing Account Intelligence for the fifth consecutive quarter, customers also recognized the company for its high user adoption and easy setup. The G2 Summer Grid was calculated based on customer satisfaction and market presence within a product catego...
Merkle, LinkedIn, Madison Logic | February 02, 2021
Merkle B2B, a customer experience management company, came forward and collaborated with LinkedIn Marketing Solutions and Madison Logic. It mentioned that the collaboration will give marketers enhanced access to LinkedIn Marketing Solutions and Madison Logic's capabilities, audience engagement, marketing activation, and insights. LinkedIn and Madison's cooperation will allow marketers to enable joint innovation and planning, access to product alphas and betas, custom data and wisdom, and...
Core ABM, Account Based Analytics
Momentum ITSMA | February 21, 2023
On February 21, 2023, Momentum ITSMA, the world's top B2B growth consulting firm and pioneer of Account-Based Marketing, introduced the 2023 Marketing Excellence Awards program. This year, the program recognizes outstanding performance in eight crucial and strategic aspects of B2B marketing, with a particular emphasis on growth and innovation with high-value services and solutions. In addition, acknowledging the growing importance of Account-Based Marketing (ABM) in the B2B ...
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