Vainu

Vainu is a company data platform helping you focus your sales and marketing efforts on the companies most likely to convert, buy more, or churn. With Vainu you find actionable account insights, identify timely leads, and determine the most valuable sales prospects to your business.

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CORE ABM

SURVEY FINDS EXECUTIONAL GAP BETWEEN MARKETING AND SALES IS HINDERING PERSONALIZATION AT SCALE FOR ACCOUNT-BASED MARKETING SUCCESS

Renegade, Conversica | October 22, 2021

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Conversica, Inc., a leader in Conversational AI solutions for enterprise revenue teams that help organizations attract, acquire and grow customers at scale, today revealed findings of an emerging executional gap between marketers and salespeople, as shown in the new 2021 State of Account-Based Marketing (ABM) Report in partnership with Renegade Marketing. The study found that, while 87% of marketers and salespeople agree and believe in ABM’s efficacy for converting target accounts into pip...

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NEXTROLL TO DELIVER 5X INCREASE IN PROFITABILITY, ANNOUNCED NEW GROWTH WITH NEW CEO ROBIN BORDOLI

NextRoll, Inc | August 11, 2020

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NextRoll, Inc., the marketing technology company delivering products for ambitious marketers to grow their business, today announced it is projected to deliver over $175M revenue this fiscal year. Despite the macro-economic challenges happening across the globe, the company is projecting record EBITDA into the eight figures and growing more than 400 percent year-over-year. Using its machine learning and data platform infrastructure, NextRoll serves tens of thousands of customers globally. Its tw...

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BUYER INTENT DATA

HOW ADVERTISERS CAN USE DYNAMIC CREATIVE OPTIMIZATION TO UTILIZE RECENCY, RELEVANCY, AND INTENT DATA

Portada | July 20, 2021

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Advertisers employ the same creative for their target demographic far too often, without tailoring it to each audience segment. Messages become scalable and relevant for the target audience with Dynamic Creative Optimization (DCO). According to Google, developing the correct creative for each audience demographic is critical because the creative drives 70% of a campaign's performance. DCO also generates data that advertisers might use to capitalise on short-term opportunities....

Read More

ABM ACCOUNTS

TERMINUS AND OUTREACH TO INTEGRATE SALES TO ACCELERATE ACCOUNT-BASED MARKETING PROGRAMS

Terminus, Outreach | February 01, 2021

news image

Terminus and Outreach deliver on increasing requests from sales teams to be more coordinated with integration that brings sales and marketing activities closer together. The well-known and leading account-based marketing platform, Terminus has announced today its product integration with the fastest growing and largest sales engagement platform, Outreach. This integration will make the sales and marketing work together...

Read More
news image

CORE ABM

SURVEY FINDS EXECUTIONAL GAP BETWEEN MARKETING AND SALES IS HINDERING PERSONALIZATION AT SCALE FOR ACCOUNT-BASED MARKETING SUCCESS

Renegade, Conversica | October 22, 2021

Conversica, Inc., a leader in Conversational AI solutions for enterprise revenue teams that help organizations attract, acquire and grow customers at scale, today revealed findings of an emerging executional gap between marketers and salespeople, as shown in the new 2021 State of Account-Based Marketing (ABM) Report in partnership with Renegade Marketing. The study found that, while 87% of marketers and salespeople agree and believe in ABM’s efficacy for converting target accounts into pip...

Read More
news image

NEXTROLL TO DELIVER 5X INCREASE IN PROFITABILITY, ANNOUNCED NEW GROWTH WITH NEW CEO ROBIN BORDOLI

NextRoll, Inc | August 11, 2020

NextRoll, Inc., the marketing technology company delivering products for ambitious marketers to grow their business, today announced it is projected to deliver over $175M revenue this fiscal year. Despite the macro-economic challenges happening across the globe, the company is projecting record EBITDA into the eight figures and growing more than 400 percent year-over-year. Using its machine learning and data platform infrastructure, NextRoll serves tens of thousands of customers globally. Its tw...

Read More
news image

BUYER INTENT DATA

HOW ADVERTISERS CAN USE DYNAMIC CREATIVE OPTIMIZATION TO UTILIZE RECENCY, RELEVANCY, AND INTENT DATA

Portada | July 20, 2021

Advertisers employ the same creative for their target demographic far too often, without tailoring it to each audience segment. Messages become scalable and relevant for the target audience with Dynamic Creative Optimization (DCO). According to Google, developing the correct creative for each audience demographic is critical because the creative drives 70% of a campaign's performance. DCO also generates data that advertisers might use to capitalise on short-term opportunities....

Read More
news image

ABM ACCOUNTS

TERMINUS AND OUTREACH TO INTEGRATE SALES TO ACCELERATE ACCOUNT-BASED MARKETING PROGRAMS

Terminus, Outreach | February 01, 2021

Terminus and Outreach deliver on increasing requests from sales teams to be more coordinated with integration that brings sales and marketing activities closer together. The well-known and leading account-based marketing platform, Terminus has announced today its product integration with the fastest growing and largest sales engagement platform, Outreach. This integration will make the sales and marketing work together...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us