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Core ABM, ABM Accounts
Stirista | December 09, 2022
Stirista, the leader in data-driven performance marketing solutions, today released new research showing that 70 percent of B2B digital marketing leaders plan to invest in Account Based Marketing (ABM) technology in 2023. Stirista’s ABM survey of marketing executives from 200+ U.S. B2B businesses also revealed the expected continued growth of ABM technologies, the importance of identity data and building the right consumer profile, and the need for a multichannel platform that streamlines ...
Core ABM
Conversica | May 04, 2022
Conversica, Inc., the leading provider of Conversational AI solutions for enterprise revenue teams, announces a new Conversational Account-Based Marketing (ABM) integration with 6sense, a leading platform for B2B organizations generating predictable revenue. The integration, which builds on the growing success of the Conversational ABM product launched in November 2021, enables Conversica AI Assistants to tap into the rich account and intent data from 6sense to identify whom to target and tailor...
Account Based Data
AskNicely | June 28, 2022
On June 27, AskNicely, a leading customer experience software provider for service businesses, announced the launch of a free CX benchmark program. An AskNicely CX expert delivered a personalized analysis to service business leaders based on AskNicely 2022 State of Frontline Study, revealing their intention to improve CX and ultimately drive improved revenue growth, customer retention, and employee engagement. “We know that service businesses need to move fast ...
Madison Logic | April 01, 2021
Madison Logic, the leading global digital ABM platform, announces the introduction of ML Platform v3 with updated Journey Acceleration Measurement features, delivering full-funnel performance visibility and pipeline effect monitoring. Journey Acceleration® Measurement is a feature of the ML Platform that uses a simple integration with Salesforce to provide customers with advanced measurement across various ABM platforms and accelerated stages of the buyer's journey within their targeted ...
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