Leadspace Fall 2019 Product Release Includes Automated 1st-Party Data Ingestion for Even More Robust Unification of Customer Profiles

Leadspace, the leading B2B customer data platform (CDP) provider, announced details of its Fall product release, capping off a banner year of innovation. Most notable among the Fall highlights is a new, advanced set of capabilities for automated ingestion of 1st-party data, and other custom sources, to create unified customer profiles for use across systems. Leadspace customers will be able to more easily onboard 1st-party data that will then be active and available to the Leadspace CDP for use in AI modeling, scoring and analytics, as well as activation within systems like CRM, marketing automation, ad platforms, and more. Customers can use data on engagement, product use, relationship, and other information unique to their business to power real-time orchestration of activities and processes.