Get a Jump on 2017: 11 Can’t-Miss Content Marketing E-Books

2016 is almost up and, well, let’s just say it’s been an eye-opener for many of us. Certainly, it’s shown us that we can all stand to learn more — about ourselves, our audiences, and the world in which we operate as marketers.If we want to move our businesses forward in the face of any marketing challenges, we need to take every opportunity to become more informed about what’s happening around us and take greater responsibility for driving the changes we want to see.One of my favorite ways to increase understanding of our industry is through detailed e-books that look at the current landscape, map viable paths toward improvement, or simply inspire us to get a little creative in how we pursue our goals. The following are 11 of the top resources the CMI team produced in the e-book format over the past year — all of which are designed to support your upcoming efforts and better prepare you to achieve content marketing success no matter what the future may have in store.