Leading Companies TechTarget and HG Data Partner to Deliver Real Purchase Intent and Technology Install Data Together for the First Time

Leading purchase intent-driven marketing and sales services company TechTarget, Inc. (Nasdaq: TTGT) and HG Data, the leader in B2B market intelligence for sales, marketing and analytics, today announced a strategic partnership to deliver technology install information directly within TechTarget’s Priority EngineTM purchase intent insight platform. The first offering of its kind in the market, the data integration will allow marketing and sales teams to access install base information and activity-based data at both the account and contact level in the same platform.