Vindicia: Accelerating ABM Boosts Pipelines

Everyone in B2B may be talking about account-based marketing (ABM), but there are some sectors where it’s really important. Take the kinds of subscription and recurring payment solutions offered by Redwood City, Ca.-based Vindicia, just acquired byAmDocs. Acquiring new business means facing an unusual challenge.Read about Vindicia’s account-based marketing success using Avention’s OneSource platform on DMNews.

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