Acxiom

Strategic IC | October 22, 2019

Acxiom, a global marketing and data services company, will be joining its B2B Tech Marketing partner, Strategic IC, to speak at ABM: Align and Accelerate, a major event organised by B2B Marketing for organisations looking to scale their Account-Based Marketing activities. The seminar will showcase how Acxiom's successful Account-Based Marketing programme has enabled the organisation to build pipeline fast in its target account clusters....

Account Based Data

Acxiom, Salesforce | July 26, 2022

Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, today announced that Acxiom is now part of the expanded Marketing Cloud Customer Data Platform ecosystem and has created a dedicated, global Salesforce practice. The practice will provide high-performing marketing solutions to the enterprise, bringing Acxiom’s data management, digital campaign management, and identity capabilities to the Sales...

Adweek | July 03, 2018

Today, Interpublic Group confirmed rumors that it will pay more than $2 billion to acquire Acxiom, an Arkansas database marketing company that collects and distributes information drawn from an estimated 2.2 billion consumers around the world. The holding company believes that this acquisition will help clients better target their ads while relying less exclusively on tools provided by tech giants such as Facebook and Google. According to at least one prominent analyst, the news should put to re...

Miracle Digital Hong Kong | Digital Transformation Agency | January 21, 2020

We are glad to announce Miracle – Digital Marketing and Transformation Agency Hong Kong is here to serve. The essential challenge now lies in Hong Kong enterprises’ reluctance to transform themselves into a digital organization – with barriers being organizational as much as psychological inertia. So just how important is digital transformation? Digital transformation can boost the bottom line by more than 50% over the next five years for companies that pu...