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Anteriad | April 04, 2022

On March 31, MeritB2B announced rebranding as Anteriad at their annual PowerB2B Growth Summit in Austin, TX. It aims to position itself as a trailblazer in B2B marketing. The name Anteriad means ‘pointing forward’, a correct representation of the company’s forward-looking approach. The new branding emphasizes the company’s positive momentum. “Anteriad is a company that’s ahead of its time and ahead of the market. Our positioning di...

DemandGen | April 10, 2020

DemandGen recognized as Adobe 2020 Marketo Engage Digital Experience Solution Partner of the Year. The company also received the award Marketo Digital Services Partner of the Year for 2019. ...

Core ABM, Account Based Data

ZoomInfo | December 23, 2022

Contents 1. ZoomInfo’s Customer Satisfaction and Market Presence with Refined Data Coverage and Sorting 2. Reviewing Go-to-market Software for Enterprise Customers When looking for go-to-market buyer intent data software for implementing your account-based marketing, finding a trusted global leader becomes important when ROI is concerned. The years of market presence alongside high cu...

ABM Accounts

Merkle, LinkedIn, Madison Logic | February 02, 2021

Merkle B2B, a customer experience management company, came forward and collaborated with LinkedIn Marketing Solutions and Madison Logic. It mentioned that the collaboration will give marketers enhanced access to LinkedIn Marketing Solutions and Madison Logic's capabilities, audience engagement, marketing activation, and insights. LinkedIn and Madison's cooperation will allow marketers to enable joint innovation and planning, access to product alphas and betas, custom data and wisdom, and...