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Account Based Analytics
Bombora | July 04, 2022
Bombora, a leading B2B intent data provider, is one of the 2022 Top 50 Programmatic Power Players, according to AdExchanger, the award-winning media and events company covering programmatic advertising and the data-driven marketing technology ecosystem. The 2022 Programmatic Power Players list recognizes the industry's leading agencies, solution providers, and strategic partners. The editors of AdExchanger evaluated each entry based on the depth and breadth of its offerings, d...
Account Based Data
ZoomInfo | August 22, 2022
ZoomInfo (NASDAQ: ZI), a global leader in modern go-to-market software, data, and intelligence, today announced it has nearly tripled its company coverage in the past year, making more than 100 million businesses available to all customers through continued investment in data acquisition, machine learning, and enhanced location-based data matching technologies. Company data is a foundational asset of ZoomInfo’s software platform, which helps businesses find their next custom...
Core ABM
PR Newswire | June 07, 2023
Intellimize, the leading experience optimization platform, has released a turnkey Salesforce integration that makes it easy for B2B marketers to target website visitors from any account and deliver personalized experiences on every page. The release also includes the ability to deanonymize visitors from key accounts and arm sales teams with personalized outbound experiences for target prospects. ABM success requires a deep understanding of each target persona to deliver the righ...
Terminus | December 09, 2021
Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel account-based marketing (ABM), today announced Terminus CDP has been recognized as a leader in The Forrester New Wave™: B2B Standalone CDPs, Q4 2021 report. The report cites Terminus as “one of the few B2B-focused vendors offering a CDP and an ABM platform as complementary, standalone solutions.” Terminus CDP is a leader in the report with a diffe...
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