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The Zimmerman Agency

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Planning/Advertising/Digital/Public Relations/Social Media all working under one roof. A lot of firms talk about integration - they can't do it. The critical difference is having all the services you need in one place. The result is truly collaborative - and the fastest way to change the rules in your favor.

C-Suite On Deck

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Events

B2B Marketing Leaders Forum APAC 2024

Conference

Madison Account Based Marketing Workshop

Conference

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ABM Accounts

WITH NEW SALES INSIGHTS SOLUTION, ROLLWORKS HELPS HUBSPOT® USERS TURN MARKETING CUSTOMIZATION INTO MORE POWERFUL SALES IMPACT

RollWorks | June 29, 2022

Account-based marketing platform RollWorks, a division of NextRoll, today furthered its commitment to adding more utility for HubSpot users. Sales Insights for HubSpot is a new ABM tool that uses data science to uncover account engagement signals that help B2B marketers and sales teams drive and prioritize opportunities. B2B sales and marketing teams want to know who is researching and engaging with their brand; by not having this information, aligning marketing programs with sale...

ROLLWORKS CONTINUES ITS DEMOCRATIZATION OF ABM WITH RECORD DEMAND FROM SMBS

RollWorks | September 10, 2020

RollWorks, a division of NextRoll, today announced strong adoption for its Account-Based Platform among small and medium-sized businesses (SMBs). RollWorks is at the forefront of a growing shift to democratize ABM. Since expanding its reach beyond leading enterprises with new SMB-tailored pricing and packaging earlier this year, the company has seen 180% year-over-year growth of SMB customers, which, in conjunction with extending its SMB footprint through partnerships with Bombora, HubSpot, Link...

SENDOSO LAUNCHES NEW FEATURES THAT ENABLES MARKETING, SALES, AND CX TEAMS TO APPLY ABX STRATEGY TO FULL REVENUE FUNNEL

Sendoso | July 22, 2020

Sendoso, the leading Sending Platform and leader in Account-Based Execution, today announced the availability of several new features to help B2B businesses flourish in a world where ABX is the answer to successfully engaging with prospects and customers along the buyer’s journey. In the new normal, delivering the most revenue and ROI requires marketing, sales, and CX teams to work together to collectively drive a cross-functional account-based strategy. This is only achievable with...

Core ABM

MAGNOLIA COMMUNICATIONS BRINGS ACCOUNT-BASED MARKETING (ABM) TO SMES

Magnolia Communications | September 16, 2022

Magnolia Communications, an award-winning full-service B2B demand generation agency, today announced the addition of account-based marketing (ABM) to its range of digital marketing services. ABM offers clients a new approach to generating qualified leads that increase the volume and velocity of sales. Magnolia Communications has designed its ABM program to help redefine the sales and marketing relationship within its clients’ organizations. A tailor-made playbook and 360-deg...

ABM Accounts