Underworks Japan

LeanData | April 29, 2020

LeanData Engagement offers actionable insights into customer and prospect engagement for more aligned and impactful ABM strategy across sales and marketing. With LeanData Engagement, the interactions of every buyer are automatically connected to the ri...

Account Based Data

Merkle | July 07, 2022

Merkle, dentsu's leading technology-enabled, data-driven customer experience management (CXM) company, announced that it ranked as a Leader in The Forrester Wave™: Customer Data Strategy and Activation Services, Q2 2022 report by leading independent research firm Forrester Research, Inc. The agency is recognized for its focus on connecting marketing to customer experience, e-commerce, and technology. The Forrester Wave™: Customer Data Strategy and Activation Servic...

Buyer Intent Data

6sense | November 23, 2022

6sense, the leading platform for B2B organizations generating predictable revenue, announced it ranked 130 on the 2022 Deloitte Technology Fast 500™, a ranking of the 500 most innovative, fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies in North America, now in its 28th year. During this time period, 6sense grew by 1,134% from 2018 to 2021. “Our place on the Deloitte Fast 500 is an exciting milestone...

Account Based Analytics, Account Based Execution

PR Newswire | August 10, 2023

Demandbase, the Smarter GTM™ company that uses AI to help B2B organizations hit their revenue goals, today announces the results of its 2023 C-Suite Go-to-Market (GTM) Benchmark Survey in partnership with Demand Gen Report. The survey gathered responses from 200 high-level B2B leaders across marketing and sales to better understand how the industry is changing and the GTM approaches that separate successful companies from the rest. Through this research, Demandbase uncovered how team...