Allen & Gerritsen

Core ABM

Renegade, Conversica | October 22, 2021

Conversica, Inc., a leader in Conversational AI solutions for enterprise revenue teams that help organizations attract, acquire and grow customers at scale, today revealed findings of an emerging executional gap between marketers and salespeople, as shown in the new 2021 State of Account-Based Marketing (ABM) Report in partnership with Renegade Marketing. The study found that, while 87% of marketers and salespeople agree and believe in ABM’s efficacy for converting target accounts into pip...

Account Based Data

Business Wire | May 30, 2023

As the global leader in the social media management space, Hootsuite understands the wild nature of social and the flurry of messages and conversations that social marketers are constantly struggling to manage. To strengthen its dedication to addressing the ‘always-on’ customer service challenges faced by social marketers, Hootsuite unveiled its latest and enhanced tool, Inbox. According to Hootsuite’s 2023 Social Trends Report, 49% of organizations make social...

Account Based Data, ABM Accounts

PR Newswire | May 18, 2023

Demandbase, the Smarter GTM™ company that helps B2B organizations hit their revenue goals, today announces improvements to its Smarter Sales Intelligence solution, with new functionality that simplifies the day-to-day work of B2B sales reps. With Demandbase Sales Intelligence, sellers can access all the tools, data, and prescriptive insights they need in one place, making it easier to figure out what to do next with their most important resource: time. The new functionality includes ...

Account Based Data

InsideView Technologies | May 10, 2022

InsideView Technologies (India) Pvt. LTD is now officially Demandbase India Private Limited. Since being acquired in 2021, the InsideView team has been working with the local government in India to officially change the company's name. marks the beginning of a new chapter for the Demandbase India team, where there are plans for significant growth and new hiring.InsideView has been known in the market for its industry-leading business-to-business (B2B) sales intelligence and data soluti...