Allen & Gerritsen

CORE ABM

Folloze, GetIT | April 11, 2022

On April 7, GetIt and Folloze announced an agency partnership. It will bring together the Folloze B2B Buyer Experience Platform with GetIT’s account-based marketing solutions for technology, telecom marketing and IT. It aims to solve a common challenge for marketers, which is bringing ABM and other marketing solutions to marketing swiftly. This process usually takes months. Folloze and GetIt will together eliminate the time taken for the coding activities and integration and offer clients ...

ACCOUNT BASED EXECUTION

Contentgine | February 14, 2022

On February 11, Contentgine announced the release of the first video in its groundbreaking series called ‘Contentgine Content Top 5 in 15’. Famous author and content expert Robert Rose of the Content Marketing Institute is the host of the show. This video series consists of Rose’s analysis of the top five most-read content pieces in a particular product category from Contentgine’s big collection of business content consumption data. The first episode is fre...

ACCOUNT BASED DATA

NICE | July 11, 2022

NICE (Nasdaq: NICE) today announced the Summer 2022 release of CXone, which adds new capabilities that enhance journey orchestration and complete performance, two vital components of a complete CXi offering. The new capabilities enrich digital experiences, simplify integration with customer environments and grow openness with mobile SDKs and integration options. With its new release, CXone is improving complete performance by putting digital and AI at the helm, continuing its commitment to ubiqu...

Bombora | September 21, 2020

Bombora, the leading provider of B2B Intent data, today announced that it saw its highest revenue quarter in company history in Q2, and nearly doubled its number of direct customers. The high water mark, even in the face of pandemic headwinds, stands as proof that Bombora’s partner-first approach can lead to growth and a richer B2B sales and marketing ecosystem. In 2020, Bombora has added partnerships with HubSpot, RollWorks, Outreach, Engagio/Demandbase, G2, 6Sense, SalesIntel, Enl...