Avenue Marketing Strategy and Activation

Account Based Data

Business Wire | June 02, 2023

Folloze, creator of the world’s first and only no-code B2B Buyer Experience Platform (BX 3.0), today announced Folloze plus Outreach, a new integration that enables customers to connect the power of Folloze BX 3.0 and sales engagement within the Outreach Sales Execution Platform. This new single interface allows sales and marketing to auto-personalize content experiences via Folloze boards to Outreach sequences with just a few clicks, unlocking agility and productivity, while startin...

Buyer Intent Data

G2, ZoomInfo | September 17, 2022

G2, the world's largest and most trusted software marketplace, today announced a new integration with ZoomInfo, a global leader in modern go-to-market software, data, and intelligence. Together, G2 and ZoomInfo enable mutual intent data customers to more effectively target, engage, and convert in-market software buyers. The integration helps sales and marketing teams align their activities against a targeted set of in-market decision-makers. "In 2022, the B2B industry is ...

ABM Accounts

MRP | March 22, 2022

MRP, the only enterprise-class predictive Account-Based Sales and Marketing platform, today announced that Forrester Research has named MRP a leader in its recent report, The Forrester New Wave™: Account-Based Marketing Platforms, Q1 2022. In its evaluation of ten of the most significant providers in the category, Forrester recognized MRP for its broad engagement capabilities, global reach, and suitability for large enterprises supporting independent business units or region...

Account Based Data

Akia | November 03, 2022

Akia’s platform specializes in offering thoughtful guest experiences through automating the entire communication lifecycle. It is easy to use and property owners are able to build guest journeys without the need for developers and designers, making it a viable solution for property owners of any size. While Akia works like a powerful app for owners, automated communications are sent through a text, ensuring guests aren’t bothered by the hassle of another app download. Read More