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Account Based Data
Folloze, repliCMO | June 15, 2022
Folloze today welcomes repliCMO as its newest alliance partner, with a focus on B2B enterprises in the Asia-Pacific region. The two companies will create new B2B revenue solutions that help enterprises in APAC compete and win in a new digital-first marketplace. The global pandemic accelerated digital transformation and changed the nature of B2B buying and selling forever. As a result, marketing teams are now owning more of the lead-to-revenue cycle. The Folloze platform makes it e...
Targeted Account Strategy
Business Wire | July 07, 2023
Bloomreach, the world’s #1 Commerce Experience Cloud, today announced the support of Open Authorization (OAuth) 2.0 authentication for webhooks, an industry standard protocol for authentication that enables third-party applications to access a user's data without sharing their credentials. Businesses will now have the ability to integrate Bloomreach Engagement with popular third-party applications that require OAuth through webhooks, safely connecting real-time data in and out Bl...
ABM Accounts
ChatFunnels | July 16, 2021
ChatFunnels, the premier conversational marketing platform, has announced that the first-ever Account-Based Engagement Summit will be held on August 11th, 2021. The Summit will be a one-day virtual event with 30+ of the industry's top sales, marketing, and revenue executives debating a vital cutting-edge strategy: account-based engagement. To remain competitive, sales and marketing professionals must adopt the tried-and-true technique of account-based engagement, which this co...
Buyer Intent Data
Bombora | May 30, 2022
On May 25, Bombora, the top provider of B2B intent data, announced the launch of a Salesforce app that helps users access Bombora’s Company Surge score and orchestrate campaigns based on these insights. For years, Bombora customers have relied on the successful Salesforce integration. Salesforce customers accessed Bombora Company Surge scores which allowed them to zero in on in-market target accounts looking for their products and services. Using process automation, Bombora&...
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