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ABM Accounts
True Influence | August 17, 2021
True Influence®, the technology leader of data-driven sales and marketing solutions, today announced that it has been selected for the third year running as the winner of the "Best Influencer Marketing Management Platform" award by the MarTech Breakthrough Awards Program, a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry. "B2B marketing and sa...
Core ABM, ABM Accounts
Full Circle Insights | December 19, 2022
Full Circle Insights today announced the company has achieved strong marketplace momentum as 2022 winds down, and is poised for significant growth in the coming year. Full Circle's accomplishments in 2022 include launching their latest product, Full Circle ABM, major platform and product innovations, a new patent award and multiple industry accolades. With plans to further build out partnerships and develop product features, Full Circle is on a path to achieve even more growth in 2023....
RollWorks | September 16, 2022
RollWorks, the account-based marketing (ABM) platform and division of NextRoll, today made it even easier for anyone to start their ABM journey. In partnership with Bombora and Sendoso, the company launched the RollWorks ABM Play Generator, an intuitive but easy to use, free tool that gives anyone actionable ABM plays, personalized for their individual business goals. By answering five simple questions such as "What Primary Impact are you Looking to Make with ABM?," anyo...
Core ABM
RollWorks | June 17, 2022
RollWorks, an account-based marketing platform, announced significant upgrades to its Site Visitor API features to advance the incorporation of account-level insight into web content personalization. It now supports LiveRamp’s identifier, RampID, across channels. It continues to ramp up its product infrastructure to prepare itself for a future without third-party cookies. "Our drumbeat of product innovation demonstrates our continued investment in technolo...
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