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Buyer Intent Data
TechTarget, SIIA CODiE™ Awards | June 14, 2022
TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services today announced that its world-class Customer Success team was honored as the Client Success Team of the Year at the 2022 SIIA CODiETM Awards. The prestigious CODiE Awards, hosted by the Software & Information Industry Association (SIIA), recognize the companies with the most innovative teams, technology solutions and services across the country, and around the world. The CODiE Awards have ...
Account Based Execution
RollWorks | August 26, 2022
Account-based marketing platform RollWorks, a division of NextRoll, today announced a series of product innovations and enhancements—including Account List Builder, Pixel Assistant, and Site Traffic Revealer—the latest in increasing momentum as the account-based marketing (ABM) platform high-growth companies rely on for accurate reach at scale and precise targeting to accelerate revenue. RollWorks built the industry's most robust, multi-source account-based data fo...
Folloze | August 20, 2020
Folloze today announced the launch of ABM Now, an all-in-one Account-Based Marketing (ABM) solution that includes the Folloze Personalized marketing platform powered by Demandbase firmographic data. ABM Now enables marketers to quickly plan and execute highly personalized revenue-generating campaigns against their target accounts. Today, the success of any ABM program requires both a customer-centric focus and the precise execution of personalized content-based campaigns. At the same time, the t...
Core ABM
MRP, KX | May 26, 2021
Before the pandemic, businesses had begun to embrace account-based marketing (ABM) to achieve sales and marketing success in a very dynamic and challenging environment. Today's enterprise marketing professionals must navigate a new and drastically different landscape, building new connections as companies and their products evolve on both ends of the sales cycle. MRP Prelytix, the only enterprise-class predictive ABM platform, today presented the report of a new survey on the ...
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