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Core ABM, Account Based Advertising
EIN News | August 25, 2023
Programmatic ad buying has revolutionized the digital media space, making it far easier for both B2C and B2B advertisers to reach their target audiences. While B2B advertisers have taken advantage of the technology, many haven’t been able to transfer their account-based marketing strategies directly into programmatic due to unique data challenges. Bombora, the leading provider of B2B Intent data solutions, is solving that issue with the launch of Intelligent Account-Based ...
Suzy | February 04, 2020
Suzy, a leading on-demand consumer insights platform, today announced the closing of $12 million in Series C funding. Bertelsmann Digital Media Investments (BDMI) led the round, with participation from Foundry Group and Triangle Peak Partners. Existing investors also include Tribeca Venture Partners and Kevin Durant’s 35 Ventures. “We are thrilled to be partnering with BDMI for this critical round of funding,” said Matt Britton, Chief Executive Officer of Suzy. &...
Buyer Intent Data
SelectHub, Navigator Business Solutions | June 16, 2022
Software selection company SelectHub today announced the launch of its new Company-Level Lead service. This service will give software vendors access to buyer intent data so they can obtain relevant and timely market intelligence about who is evaluating new software. “We recognized the uplift we could offer account-based marketing initiatives by showing software vendors who was looking at them and their competitors,” said Hernando Blanco, COO at SelectHub...
ABM Accounts
Orbis Research | March 04, 2021
Global Account-Based Web and Content Experiences Software market research report includes major market trends, thorough barrier analysis, and untapped market opportunities. The market research report, done by business analysts and research specialists, is released by Orbis Research. The forecast period of the market research report is from 2021 to 2026. The key market players included in the report are Demandbase, Sigstr, Inc, Uberflip, PureB2B, Triblio, ON24, PathFactory, Jabmo, ...
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