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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
ACCOUNT BASED ADVERTISING
Demandbase | November 19, 2021
Today Demandbase, the B2B go-to-market leader, breaks ground with new Audience Management Destinations for Demandbase One that bring the power of account intelligence to social advertising. B2B marketers will be able to reach account-based targets on traditionally consumer platforms, including Facebook, Instagram, Twitter, Google, YouTube, Bing, and Adobe, as well as an expanded integration with LinkedIn. This new functionality is yet another way Demandbase enables marketers to personalize the b...
ACCOUNT BASED DATA
HTF Market Intelligence Consulting | July 19, 2021
The most recent study on “Global Account-Based Web and Content Experiences Software Report 2021” provided by HTF MI includes a thorough examination of the geographical environment, industry size, and revenue projection of the organisation. Furthermore, the research covers the hurdles obstructing market growth as well as the expansion strategies utilised by leading firms in the "Market."
Moving on, the Market business intelligence research includes segmentatio...
Merkle | September 01, 2020
Merkle, a data-driven performance marketing agency, introduced its collective of five industry-leading B2B companies. Merkle B2B is a strategic integration designed to deliver B2B brand creation and activation on a global scale, allowing marketers to enable end-to-end business marketing solutions. The new agency will combine more than a thousand artists, data scientists, media gurus, technologists and innovators who have already served more than one hundred B2B clients....
ON24 | March 11, 2020
Today, the highest-performing B2B marketing organizations all have one thing in common: an unrelenting focus on digital experience. That's the major finding in the newly released report, "Experiences Everywhere," based on research by ON24 and Heinz Marketing. "Now more than ever before, businesses with the best digital experiences will win. As current travel constraints make in-person events difficult, it's even more imperative for marketers to innovate the way they connec...
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