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Account Based Analytics

LYTICS CITED BY ANALYST FIRM FOR CUSTOMER ANALYTICS TECHNOLOGIES AND ACCOUNT-BASED MARKETING

Lytics | May 11, 2022

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Lytics, a customer data platform (CDP), has been named in a recent Forrester report, Now Tech: Customer Analytics Technologies, Q1 2022, as a customer analytics focused CDP. In a separate report, New Tech: Account-Based Marketing, Q1 2022, Forrester cited Lytics among new tech vendors in account-based marketing products. “CX leaders who wish to truly understand their customers, what they do, and how they feel about experiences must collect and analyze data to produce custome...

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Account Based Analytics

TERMINUS LAUNCHES NEW CERTIFICATION TO IMPROVE ABM MATURITY

Terminus | March 09, 2022

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Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel account-based marketing (ABM), today announces its new ABM course and certification program, The Account-Based Strategy Certification: Fundamentals. Designed to help B2B marketers create their strategic ABM roadmaps, this course enables go-to-market teams to build a business case for ABM, launch their first ABM program, or improve or scale their existing ABM program.
Read More

MADISON LOGIC ACHIEVES LEADER STATUS FOR THIRD CONSECUTIVE SEASON IN G2 FALL 2020 RANKINGS

Madison Logic | October 15, 2020

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Madison Logic, the leading global digital Account Based Marketing (ABM) platform, was awarded leadership status in multiple categories in the G2 Fall 2020 Grid Report, marking the third consecutive season of high rankings this year. The Fall 2020 G2 report rated Madison Logic as a leader for both Account-Based Advertising and Marketing Account Intelligence. The company ranked as a High Performer for Enterprise Marketing Account Intelligence and received a badge for Easiest Setup. &q...

Read More

TERMINUS INTRODUCES ENGAGEMENT HUB TO DRIVE DEMAND AND ACHIEVE REVENUE GOALS

Terminus | July 22, 2020

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Terminus, the #1 customer rated account-based marketing platform, today introduces the Terminus Engagement Hub, the only all-in-one full-funnel ABM platform. The Terminus Engagement Hub combines powerful data and attribution capabilities with advertising, email, web, and chat experiences all connected in one single platform. Now with Terminus Engagement Hub, it’s never been easier for companies to run coordinated, multi-channel marketing campaigns to drive demand and achieve revenue...

Read More
news image

Account Based Analytics

LYTICS CITED BY ANALYST FIRM FOR CUSTOMER ANALYTICS TECHNOLOGIES AND ACCOUNT-BASED MARKETING

Lytics | May 11, 2022

Lytics, a customer data platform (CDP), has been named in a recent Forrester report, Now Tech: Customer Analytics Technologies, Q1 2022, as a customer analytics focused CDP. In a separate report, New Tech: Account-Based Marketing, Q1 2022, Forrester cited Lytics among new tech vendors in account-based marketing products. “CX leaders who wish to truly understand their customers, what they do, and how they feel about experiences must collect and analyze data to produce custome...

Read More
news image

Account Based Analytics

TERMINUS LAUNCHES NEW CERTIFICATION TO IMPROVE ABM MATURITY

Terminus | March 09, 2022

Terminus, the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel account-based marketing (ABM), today announces its new ABM course and certification program, The Account-Based Strategy Certification: Fundamentals. Designed to help B2B marketers create their strategic ABM roadmaps, this course enables go-to-market teams to build a business case for ABM, launch their first ABM program, or improve or scale their existing ABM program.
Read More

news image

MADISON LOGIC ACHIEVES LEADER STATUS FOR THIRD CONSECUTIVE SEASON IN G2 FALL 2020 RANKINGS

Madison Logic | October 15, 2020

Madison Logic, the leading global digital Account Based Marketing (ABM) platform, was awarded leadership status in multiple categories in the G2 Fall 2020 Grid Report, marking the third consecutive season of high rankings this year. The Fall 2020 G2 report rated Madison Logic as a leader for both Account-Based Advertising and Marketing Account Intelligence. The company ranked as a High Performer for Enterprise Marketing Account Intelligence and received a badge for Easiest Setup. &q...

Read More
news image

TERMINUS INTRODUCES ENGAGEMENT HUB TO DRIVE DEMAND AND ACHIEVE REVENUE GOALS

Terminus | July 22, 2020

Terminus, the #1 customer rated account-based marketing platform, today introduces the Terminus Engagement Hub, the only all-in-one full-funnel ABM platform. The Terminus Engagement Hub combines powerful data and attribution capabilities with advertising, email, web, and chat experiences all connected in one single platform. Now with Terminus Engagement Hub, it’s never been easier for companies to run coordinated, multi-channel marketing campaigns to drive demand and achieve revenue...

Read More

Resources

Events

C-Suite On Deck

Responsive image

Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

Contact Us