Castleford Media

We are Castleford. Australia and New Zealand’s leading content marketing agency. We strategise. We create. We amplify. As a full-service content marketing agency we win business, leads and brand exposure for our clients by creating tailored content for their sites. We can design your strategy, create cost-effective content – and then amplify it through smart promotion.

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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...

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CORE ABM

TERMINUS DELIVERS UNIQUE DATA SET TO FUEL GO-TO-MARKET TEAMS IN A POST-COOKIE WORLD

Terminus | April 16, 2021

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Terminus, the leading go-to-market network, has launched a new data set in response to Google's decision to phase out third-party cookies at the end of 2021. The fusion of Terminus Chat Experiences and Terminus Email Experiences gained from the acquisitions of Sigstr and Ramble is a significant step forward for go-to-market teams preparing for new ways to target without the use of third-party cookies. Terminus offers a one-of-a-kind data set based on household IP addresses obt...

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TARGETED ACCOUNT STRATEGY

SSG CORP. STRENGTHENS GLOBAL POSITON WITH ADDITION OF VETERAN SALES LEADERS IN SINGAPORE AND EMEA

Selling Simplified | November 02, 2020

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Selling Simplified (SSG), a data-driven B2B demand gen company welcomes Jerome Soh and Samar Kidwai to their global sales team. Each hire brings over a decade of excellence in technical sales. Their expertise will help further solidify Selling Simplified as a global leader in B2B demand generation. Samar Kidwai is appointed as Vice President of Sales, EMEA. Samar holds over 12 years of sales experience (including six years in the B2B sphere) at companies including IDG and MarketOne....

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ABM ACCOUNTS

INVADO SOLUTIONS LAUNCHES FULL DEMAND GEN SERVICES FOR PARDOT CUSTOMERS

Invado Solutions | August 19, 2021

news image

Invado Solutions, a boutique Pardot consulting firm and Salesforce marketing partner, has launched a full-service demand generation solution for its customers. The solution includes full demand gen strategy development, campaign creation, technical implementation and operational support. Carlos Hidalgo, a B2B demand generation strategy veteran, author and TedX speaker, has joined Invado Solutions as Head of Demand Generation Strategy. Carlos brings 25 years of B2B marketing experience to Invado ...

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ACCOUNT-BASED DATA

YELLOW.AI COMMENDED BY FROST & SULLIVAN FOR ENHANCING CUSTOMER AND EMPLOYEE EXPERIENCES WITH ITS CONVERSATIONAL AI

Frost & Sullivan, Yellow.ai | October 12, 2021

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Based on its recent analysis of the Middle Eastern and South Asian conversational AI market, Frost & Sullivan bestows Yellow.ai with the 2021 Technology Innovation Leadership Award for delivering a highly differentiated conversational artificial intelligence (AI)-powered customer experience (CX) and employee experience (EX) automation platform. The independently assessed award recognizes Yellow.ai's commitment to innovation, creativity, diversity, and growth potential towa...

Read More
news image

CORE ABM

TERMINUS DELIVERS UNIQUE DATA SET TO FUEL GO-TO-MARKET TEAMS IN A POST-COOKIE WORLD

Terminus | April 16, 2021

Terminus, the leading go-to-market network, has launched a new data set in response to Google's decision to phase out third-party cookies at the end of 2021. The fusion of Terminus Chat Experiences and Terminus Email Experiences gained from the acquisitions of Sigstr and Ramble is a significant step forward for go-to-market teams preparing for new ways to target without the use of third-party cookies. Terminus offers a one-of-a-kind data set based on household IP addresses obt...

Read More
news image

TARGETED ACCOUNT STRATEGY

SSG CORP. STRENGTHENS GLOBAL POSITON WITH ADDITION OF VETERAN SALES LEADERS IN SINGAPORE AND EMEA

Selling Simplified | November 02, 2020

Selling Simplified (SSG), a data-driven B2B demand gen company welcomes Jerome Soh and Samar Kidwai to their global sales team. Each hire brings over a decade of excellence in technical sales. Their expertise will help further solidify Selling Simplified as a global leader in B2B demand generation. Samar Kidwai is appointed as Vice President of Sales, EMEA. Samar holds over 12 years of sales experience (including six years in the B2B sphere) at companies including IDG and MarketOne....

Read More
news image

ABM ACCOUNTS

INVADO SOLUTIONS LAUNCHES FULL DEMAND GEN SERVICES FOR PARDOT CUSTOMERS

Invado Solutions | August 19, 2021

Invado Solutions, a boutique Pardot consulting firm and Salesforce marketing partner, has launched a full-service demand generation solution for its customers. The solution includes full demand gen strategy development, campaign creation, technical implementation and operational support. Carlos Hidalgo, a B2B demand generation strategy veteran, author and TedX speaker, has joined Invado Solutions as Head of Demand Generation Strategy. Carlos brings 25 years of B2B marketing experience to Invado ...

Read More
news image

ACCOUNT-BASED DATA

YELLOW.AI COMMENDED BY FROST & SULLIVAN FOR ENHANCING CUSTOMER AND EMPLOYEE EXPERIENCES WITH ITS CONVERSATIONAL AI

Frost & Sullivan, Yellow.ai | October 12, 2021

Based on its recent analysis of the Middle Eastern and South Asian conversational AI market, Frost & Sullivan bestows Yellow.ai with the 2021 Technology Innovation Leadership Award for delivering a highly differentiated conversational artificial intelligence (AI)-powered customer experience (CX) and employee experience (EX) automation platform. The independently assessed award recognizes Yellow.ai's commitment to innovation, creativity, diversity, and growth potential towa...

Read More